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# Superhero Hipsters
Adrian Reimann Re-Designs the Masters of the Universe into Hipsters

By Shelby Lee Walsh | Published 2009-10-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/masters-of-the-universe
References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/hipsters_of_the_universe) & [behance.net](http://www.behance.net/Gallery/MASTERS-OF-THE-UNIVERSE/213057)

Hipsterdom has just been taken to a whole new level by artist Adrian Reimann—to a She-Ra and He-Man level to be exact. Reimann has re-designed 16 of the [famous Masters of the Universe characters](https://www.trendhunter.com/trends/skullpanda-x-sanrio) and outfitted them in [hipster clothing](https://www.trendhunter.com/trends/saint-mxxxxxx) as if they were doing a photoshoot for a hip magazine.

The re-designed Masters of the Universe were hand-drawn on A3, and Reimann says that he plans to “print them on fluorescent or [glow in the dark paper](https://www.trendhunter.com/trends/smiski). And hopefully do an exhibition with them.”

## Trend Insights (Trend Hunter)

- Score: 4.8/10
- Popularity: 78% | Activity: 59% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Humor](https://www.trendhunter.com/humor)

## Key Themes

### What Makes This Trend Stand Out

- **Hipster Characters:** The trend of re-designing classic characters and giving them a hipster twist creates opportunities for artists and designers to tap into nostalgia while appealing to modern sensibilities.
- **Hipster Fashion:** The trend of dressing characters in hipster clothing opens up opportunities for fashion brands to collaborate with artists and create unique, limited-edition collections.
- **Nostalgia Remakes:** The trend of reimagining classic franchises with a modern twist presents opportunities for entertainment companies to revive old IPs and captivate both old and new audiences.

### Sectors Adopting This

- **Art and Design:** The art and design industry can capitalize on the trend of re-designing classic characters by offering prints, merchandise, and collaborations with other brands.
- **Fashion:** The fashion industry can partner with artists and designers to create unique and trendy collections inspired by the hipster twist on classic characters.
- **Entertainment:** The entertainment industry can explore opportunities to remake and revitalize classic franchises by incorporating modern elements and designs.

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