# Creativity-Focused Pizza Kits Banza's Masterpiece'zas Turn Pizzas Into Works of Art By Laura McQuarrie | Published 2022-08-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/masterpiecezas References: [prnewswire](https://www.prnewswire.com/news-releases/banza-launches-masterpiecezas-to-make-dinnertime-easier-for-parents-and-more-fun-for-kids-301607085.html) & [eatbanza](http://www.eatbanza.com/)  Masterpiece'zas are the new pizza kits for kids from [Banza](https://www.trendhunter.com/trends/healthy-mac-cheese) and they turn the beloved [high-protein, high-fiber pizzas](https://www.trendhunter.com/trends/vital-pursuit-max-pro) into blank canvases for creating edible works of art. Knowing that a high percentage of families struggle with at least one picky eater in the household, the brand set out to turn mealtime into playtime. Each nutrient-rich, creativity-inspiring kit supplies a crust made from chickpeas, plus pre-sliced veggies and Tupperware Deco Pens that are ready to be filled with sauce or dressing for decorating. There are also scissors for slicing, plus [Gotham](https://www.trendhunter.com/trends/sesame-workshop) Greens Vegan Pesto and Burlap & Barrel oregano. These new pizza products are launching for back-to-school season, a time of change that's stressful enough on its own but doesn't need to be with the help of a meal kit. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 50% | Activity: 61% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Creativity-focused Meal Kits:** Banza's Masterpiece'zas demonstrate a trend towards meal kits that prioritize creativity and playfulness to make mealtime more engaging. - **Kid-friendly Food Innovation:** Masterpiece'zas represent an opportunity for food industry professionals to explore new, innovative ideas for kid-friendly, nutritious meals. - **Functional Food for Picky Eaters:** Banza's chickpea crust and pre-sliced veggies in the Masterpiece'zas highlight a trend towards functional foods designed to appeal to picky eaters. ### Who This Affects Most - **Food & Beverage:** The Masterpiece'zas pizza kits offer new opportunities for innovation in the food industry, particularly in the area of functional foods for families. - **Education & Childcare:** The customizable and interactive nature of Masterpiece'zas makes them an ideal tool for educational and childcare providers looking to encourage creativity and healthy eating in children. - **Meal Kit Delivery:** Banza's launch of Masterpiece'zas for the back-to-school season offers opportunities for meal kit delivery services to differentiate themselves from competitors by offering creative, kid-friendly options. ## Related on Trend Hunter - [Chef-Backed Pasta Pizza Kits](https://www.trendhunter.com/trends/pasta-pizza-kit.md) - [Increasingly Spicy Collaboration Pizzas](https://www.trendhunter.com/trends/banza-x-tabasco-hotter-by-the-bite-pizza.md) - [Plant-Based Artisan Pizzas](https://www.trendhunter.com/trends/artisan-pizzas.md) - [Limited-Edition Kid Meals](https://www.trendhunter.com/trends/healthy-mac-cheese.md) - [Family-Friendly Pizza-Inspired Snacks](https://www.trendhunter.com/trends/dr-praegers-pizza-stars.md) - [Plant-Powered Lunch Kits](https://www.trendhunter.com/trends/plant-powered-lunch.md) - [Playful Collaborative Pizza Kits](https://www.trendhunter.com/trends/for-the-love-of-pizza.md) - [High-Protein Frozen Pizzas](https://www.trendhunter.com/trends/stonebaked-pizzas.md) - [Expansive Cauliflower Pizza Products](https://www.trendhunter.com/trends/caulipower-products.md)