# Unpretentious Wine Classes MasterClass Launched A Sommelier's Snob-Free Guide to Wine By Laura McQuarrie | Published 2024-11-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/masterclass-guide-to-wine References: [masterclass](https://www.masterclass.com/classes/a-sommelier-s-snob-free-guide-to-wine)  The world of wine is sometimes associated with snobbery, but [MasterClass](https://www.trendhunter.com/trends/masterclass-on-call) is breaking down barriers with an approachable, introductory guide to wine that strips away all pretension, making wine enjoyable and accessible for everyone. A Sommelier's Snob-Free Guide to Wine is hosted by Master Sommelier Emily [Wines](https://www.trendhunter.com/trends/crackers-and-wine)—one of just 15 Master Sommeliers to pass the test on the first try. As part of this class, viewers will learn the basics of [picking, pairing and pouring wine](https://www.trendhunter.com/trends/wine-pairing-board). To keep it simple, Wines guides members through the five S's of wine tasting: sight, swirl, smell, sip and savor. Exclusively available on MasterClass, this guide to wine can be accessed alongside hundreds of other classes from experts in a range of topics with a membership to the platform. ## Trend Insights (Trend Hunter) - Score: 5.3/10 - Popularity: 56% | Activity: 74% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Accessible Wine Education:** MasterClass offers an inclusive approach to wine education that demystifies the beverage for all audiences. - **Online Learning Platforms:** Educational platforms are continuously expanding their content offerings to include niche and lifestyle subjects such as wine tasting. - **Expert-led Instruction:** Courses led by top industry professionals, like Master Sommeliers, bring credibility and depth to online learning. ### Industries Being Reshaped - **E-learning:** The e-learning industry is increasingly catering to lifestyle enthusiasts by providing accessible, expert-led courses. - **Wine and Spirits:** The wine and spirits sector benefits from educational initiatives that foster wider consumer knowledge and appreciation. - **Subscription Services:** Subscription-based platforms are leveraging expert content to enhance value propositions and retain customers. ## Related on Trend Hunter - [Wine Content Creator Programs](https://www.trendhunter.com/trends/winefluencer-club.md) - [Comprehensive Subscription-Based Wine Platform](https://www.trendhunter.com/trends/wine-folly.md) - [Gamified Wine Tasting Kits](https://www.trendhunter.com/trends/card-night-tasting-experience.md) - [Next-Gen Wine Clubs](https://www.trendhunter.com/trends/rookie-club.md) - [Accessible New-School Wine Brands](https://www.trendhunter.com/trends/my-favorite-neighbor-wines.md) - [Floral-Themed Wine Tastings](https://www.trendhunter.com/trends/wine-bouquet-tasting-experience.md) - [Wine Personality Test Kits](https://www.trendhunter.com/trends/wine-personality-test.md) - [Community-Building Wine Platforms](https://www.trendhunter.com/trends/curious-vines.md) - [Non-Alcoholic Wine Clubs](https://www.trendhunter.com/trends/nonalcoholic-wine-club.md)