<!-- canonical: https://www.trendhunter.com/trends/mastectomy-lingerie -->
<!-- robots: noindex -->

# Gorgeous Post-Surgery Bras
This Brand Makes Beautiful Mastectomy Lingerie for Cancer Survivors

By Charlotte Joyce Kidd | Published 2015-08-25 | Updated 2015-08-27 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/mastectomy-lingerie
References: [mic](http://mic.com/articles/124240/these-are-the-bras-you-won-t-find-in-victoria-s-secret-but-should) & [anaono](http://www.anaono.com/)

This underwear company was launched specifically to create flattering mastectomy lingerie to make breast cancer patients feel comfortable with and proud of their bodies again.

Post-surgery, a breast cancer survivor can be faced with the problem of finding a bra that fits her body properly and doesn't look like a completely style-free and medical contraption. That's why, after her own mastectomy and reconstruction, designer Dana Donofree launched mastectomy lingerie brand AnaOno.

AnaOno mastectomy lingerie features bras that look beautiful -- incorporating [lace, bows and colorful fabrics](https://www.trendhunter.com/trends/parade-that-lace) -- and designed to fit any body comfortably. There are multiple styles of bra available through the AnaOno website along with a handy style guide to help identify the right size and shape for any woman. The brand aims to empower breast cancer survivors by helping them [find stylish apparel](https://www.trendhunter.com/trends/zhilyova) for post-surgery bodies.

## Trend Insights (Trend Hunter)

- Score: 6.2/10
- Popularity: 87% | Activity: 92% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### Why This Trend Is Growing

- **Flattering Mastectomy Lingerie:** Creating beautiful and flattering lingerie for breast cancer survivors after mastectomy surgery.
- **Comfortable and Stylish Post-surgery Bras:** Designing bras that offer both comfort and style for women recovering from breast cancer surgery.
- **Empowering Breast Cancer Survivors Through Fashion:** Using fashion to empower and uplift breast cancer survivors by providing them with stylish options after surgery.

### Industries Being Reshaped

- **Lingerie:** Opportunity for lingerie brands to cater to the specific needs of breast cancer survivors with post-surgery lingerie.
- **Healthcare:** Opportunity for healthcare providers to focus on post-surgery apparel options for breast cancer survivors.
- **Fashion:** Opportunity for fashion brands to create stylish and inclusive clothing options for women recovering from breast cancer surgery.

## Related on Trend Hunter

- [Post-Surgery Friendly Swimwear](https://www.trendhunter.com/trends/prettylittlething-and-girlvscancer.md)
- [Post-Surgery Garment Ranges](https://www.trendhunter.com/trends/primark-breast-cancer-awareness-collection.md)
- [Cancer-Symptom Detecting Bras](https://www.trendhunter.com/trends/stage-zero.md)
- [Mother-Daughter Founded Intimates Brands](https://www.trendhunter.com/trends/cureus-label.md)
- [Versatile Apparel-Lingerie Brands](https://www.trendhunter.com/trends/boobwear-brand-nuudii.md)
- [Comfortable Stylish Bras](https://www.trendhunter.com/trends/sizeinclusive-bra.md)
- [Redefined Comfort-Forward Bras](https://www.trendhunter.com/trends/flexwire-bras.md)
- [Functional Postpartum Recovery Sets](https://www.trendhunter.com/trends/postpartum-recovery1.md)
- [Adaptive Intimate Collections](https://www.trendhunter.com/trends/victorias-secret-1.md)