# Artisanal Chocolate Spirits Masons of Yorkshire Chocolate Vodka is Arriving in the UK By Michael Hemsworth | Published 2022-11-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/masons-of-yorkshire-chocolate-vodka References: [foodbev](https://www.foodbev.com/news/masons-of-yorkshire-debuts-chocolate-flavoured-vodka/) & [masonsofyorkshire](https://www.masonsofyorkshire.com)  The [Masons of Yorkshire Chocolate Vodka](https://www.trendhunter.com/trends/masons-of-yorkshire) is being added to the brand's product portfolio as a premium spirit arriving just in time for the holiday season in the UK. The vodka features a 40% ABV and features the flavors of roasted cocoa nibs with a chocolaty flavor to help set it apart from the other varieties on the market. The spirit is thus perfect for incorporation into a range of [sweet or savory cocktails](https://www.trendhunter.com/trends/dubai-chocolate-style-espresso-martini), while also being suited for shots or sippers. Co-Founder Cathy Mason spoke on the new Masons of Yorkshire Chocolate Vodka saying, "This Christmas is all going to be about enjoying luxury at home, and we created Chocolate Vodka to be the ultimate indulgence: it’s so good, it can be enjoyed neat, over ice or even with a dash of caramel syrup for the ultimate toast and celebration." ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 17% | Activity: 29% | Freshness: 13% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Premium Chocolate Spirits:** The trend of creating premium, artisanal chocolate spirits provides opportunities for the alcohol and confectionery industries to collaborate and offer new, unique products. - **Holiday Indulgence:** With the rise of at-home holiday celebrations, there is a growing trend for indulgent drinks like chocolate vodka, creating opportunities for the alcohol industry to offer luxury products outside of traditional gift-giving occasions. - **Sweet and Savory Cocktails:** The popularity of versatile spirits like chocolate vodka that can be incorporated into both sweet and savory cocktails presents opportunities for mixologists and chefs to innovate and create new, unique drinks and dishes. ### Sectors Adopting This - **Alcoholic Beverages:** The premium chocolate spirits trend creates opportunities for the alcoholic beverage industry to offer new and unique products that can appeal to a wide range of consumers. - **Confectionery:** The collaboration of spirits and confectionery industries to create artisanal chocolate spirits expands the offerings to consumers and appeals to those looking for luxury, indulgent products. - **Hospitality:** The trend for sweet and savory cocktails that incorporate chocolate vodka can present opportunities for the hospitality industry to innovate and offer new, unique drinks and dishes to attract customers. ## Related on Trend Hunter - [Decadent Vodka Chocolate Liqueurs](https://www.trendhunter.com/trends/chocolate-martini-liqueur.md) - [Decadent Dark Chocolate Brandies](https://www.trendhunter.com/trends/central-standard-craft-distillery.md) - [Liquor-Infused Chocolate Flavors](https://www.trendhunter.com/trends/liquorinfused-chocolate.md) - [Festive Vodka Cocktails](https://www.trendhunter.com/trends/vk-chocolate-orange.md) - [Decadent Chocolate-Infused Liquors](https://www.trendhunter.com/trends/baileys-chocolate-liquor.md) - [Small-Batch Grain-to-Glass Spirits](https://www.trendhunter.com/trends/lancaster-spirits-company.md) - [Cannabis-Flavored Vodkas](https://www.trendhunter.com/trends/cannabisflavored-vodka.md) - [Smooth Chocolate-Flavored Liqueurs](https://www.trendhunter.com/trends/licor-43-chocolate.md) - [Dubai Chocolate-Inspired Liqueurs](https://www.trendhunter.com/trends/pistachio-milk-chocolate-cream-liqueur.md)