# Masked Photoshoots Lars Botten's 'Disguise' Series is Masked in Curiosity By Shelby Lee Walsh | Published 2009-08-25 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/masked-lars-bottens-disguise References: [blog.urbanoutfitters](http://blog.urbanoutfitters.com/blog/lars_botten) & [larsbotten](http://www.larsbotten.com/Sequence.aspx?id=3&subid=16#) Lars Botten plays with [phenomenal imagery](https://www.trendhunter.com/trends/all-within-the-detour) as seen in the above gallery which contains photographs from his series titled “Disguise.” The [outdoor pictures](https://www.trendhunter.com/trends/paul-anthony-smith) show youths on what looks to be a epic road trip in the middle of a hot summer. Worth noting are the [curious masks the young people sport](https://www.trendhunter.com/trends/tidal-stories) in the shoot while in the car and driving. They really look like they’re up to no good, but at least they’re having fun doing it! ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 37% | Activity: 8% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### What's Driving This Trend - **Masked Photography:** As people become more health-conscious, staged photoshoots that capture masked subjects present a unique opportunity to showcase creativity. - **Anonymity in Photography:** Exploring anonymity through masked photoshoots can present a new frontier for photographers looking to break from traditional styles. - **Fictional Gestalt Photography:** Photographers can use creative masks to construct and photograph fictional narratives within their work. ### Who This Affects Most - **Fashion Photography:** The use of masks in fashion photoshoots (especially during the pandemic) can create unique, eye-catching imagery that sets brands apart from competitors. - **Film and Television:** The creativity of masked photography could lend itself well to costume design and world-building in the entertainment industry. - **Marketing and Advertising:** The use of masks in promotional campaigns and advertising could create buzz and intrigue around brands, especially in a time when masks have become a part of everyday life. ## Related on Trend Hunter - [Identity-Exploring Clothing](https://www.trendhunter.com/trends/shapes-we-take.md) - [Block Puzzle Carnival Masks](https://www.trendhunter.com/trends/masquerade-mask-1.md) - [Artful Suspended Fashion Exhibitions](https://www.trendhunter.com/trends/invisible-figures.md) - [AI-Generated Poetic Photo Series](https://www.trendhunter.com/trends/emilio-alarcn.md) - [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md) - [Emotive Inflatable Masks](https://www.trendhunter.com/trends/lian-mask.md) - [Disruptive Fashion Art Galleries](https://www.trendhunter.com/trends/dirty-looks.md) - [Warped Dynamic New-Gen Eyewear](https://www.trendhunter.com/trends/vern-morph-and-form.md) - [Face Mask-Made Illuminators](https://www.trendhunter.com/trends/anonymlux-lamp.md)