# Floating Mask Face Shields The Wild Tortoise 'Mask Shield' Positions Coverings Above the Skin By Michael Hemsworth | Published 2021-01-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mask-shield References: [thegadgetflow](https://thegadgetflow.com/portfolio/convenient-mask-accessory/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+thegadgetflow+%28Gadget+Flow%29) & [kickstarter](https://www.kickstarter.com/projects/wildtortoise/mask-shield-a-comfortable-and-convenient-way-to-wear-any-mask?ref=2ls0k5&utm_source=GadgetFlow&utm_campaign=GadgetFlow) Wearing a face mask for extended periods is a reality for many in the new normal and causing discomfort as a result, which is seeing specialized solutions that aim to change things being designed like the Wild Tortoise 'Mask Shield.' The accessory works by being positioned onto the face like a [face shield](https://www.trendhunter.com/trends/tanologist-super-shield) before putting on a face mask in order to have it float above the skin. This will make it perfect for enhancing comfort, achieving a tighter seal for better mask functionality and even preventing wearers with glasses from having to deal with [spectacles fogging up](https://www.trendhunter.com/trends/vision-aid-smart-visor). The Wild Tortoise 'Mask Shield' has a durable polycarbonate construction that also features patent-pending hooks on the arms to alleviate discomfort on the ears from regular mask wear. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 82% | Activity: 56% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Floating Face Mask Shields:** Innovative face shield designs like the Wild Tortoise 'Mask Shield' that enhance comfort and mask functionality are becoming popular. - **Specialized Face Mask Accessories:** Customized face mask accessories that alleviate discomfort are becoming an emerging trend for long-term mask users. - **Polycarbonate Face Shields:** The use of durable polycarbonate materials in face shield designs is becoming a trend due to its durability and anti-fogging properties. ### Sectors Adopting This - **Personal Protective Equipment (PPE) Industry:** Innovative PPE manufacturers can capitalize on the demand for customized face mask accessories that enhance user comfort and functionality. - **Healthcare Industry:** Hospitals and healthcare providers can provide these new face mask accessories to their staff to alleviate the discomfort as well as enhance functionality in long term use. - **Eyewear Industry:** There is an emerging market opportunity for eyewear manufacturers to partner with face shield designers to provide anti-fogging solutions for users who wear both eyeglasses and face masks. ## Related on Trend Hunter - [Face Mask Strap Adjusters](https://www.trendhunter.com/trends/nearness-face-mask-holder.md) - [Powered Breathability Face Masks](https://www.trendhunter.com/trends/performance-face-mask.md) - [Connected Emotive Face Masks](https://www.trendhunter.com/trends/w3e-mask-expressive-emotion.md) - [Air-Blowing Face Masks](https://www.trendhunter.com/trends/air-mask.md) - [Aerodynamic Filtration Face Masks](https://www.trendhunter.com/trends/goa-face-protector.md) - [Customizable Style Face Masks](https://www.trendhunter.com/trends/rpur-fiit.md) - [Submarine-Inspired Diving Masks](https://www.trendhunter.com/trends/periscope-mask.md) - [Breath-Tracking Face Mask Devices](https://www.trendhunter.com/trends/facebit.md) - [Air-Controlling VR Masks](https://www.trendhunter.com/trends/airres-mask.md)