# Black Cherry Espresso Martinis Princess Cruises’ I Love This Martini Menu Remixes a Classic By Laura McQuarrie | Published 2024-01-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/martini-menu References: [princess](https://www.princess.com/language-masters/en/news/news-releases/2023/11/believe-in-the-magic-of-the-holiday-season-with-princess-cruises)  [Princess Cruises](https://www.trendhunter.com/trends/princess-cruises1) debuted a new ‘I Love this Martini’ menu across its fleet, sharing a mix of classic cocktails and all-time favorites with a twist. Crafted in partnership with Diageo and [Filthy Premium](https://www.trendhunter.com/trends/spicy-agave-nectar) Mixers & Garnishes, this martini menu includes items like the Black Cherry Espresso Martini, prepared with Ketel One Vodka, [Bailey’s](https://www.trendhunter.com/trends/baileys-chocolate-microphone) Irish Cream Liqueur, Filthy Black Cherry Syrup and Filthy Black Cherries to garnish. The martini is experiencing a revival, especially as a result of consumers perfecting their own versions of the minimal-ingredient cocktail at home during the pandemic. This surge in at-home mixology has inspired bars and venues to elevate the traditional martini by introducing innovative variations and unique twists, catering to a more adventurous and discerning consumer base seeking novel and sophisticated drinking experiences. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 15% | Activity: 31% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Revival of Martini:** The surge in at-home mixology has inspired a revival of the martini, with consumers perfecting their own versions and seeking novel drinking experiences. - **Elevated Martini Variations:** Bars and venues are introducing innovative variations and unique twists to the traditional martini, catering to adventurous and discerning consumers. - **Sophisticated Drinking Experiences:** Consumers are seeking sophisticated drinking experiences, prompting the introduction of innovative martini menus with creative combinations and garnishes. ### Sectors Adopting This - **Beverage and Mixology:** The surge in at-home mixology and the demand for unique twists on traditional cocktails have created opportunities for beverage and mixology businesses to offer innovative martini variations. - **Hospitality and Entertainment:** Bars and venues can attract a more adventurous and discerning consumer base by elevating the traditional martini and incorporating creative combinations, presenting an opportunity for the hospitality and entertainment industry. - **Alcohol and Spirits:** The revival of the martini, coupled with the demand for sophisticated drinking experiences, presents an opportunity for alcohol and spirits companies to develop and market innovative martini products and flavors. ## Related on Trend Hunter - [Espresso Martini Flights](https://www.trendhunter.com/trends/espresso-martini-flight.md) - [Cinnamon Espresso Martinis](https://www.trendhunter.com/trends/cinnamon-espresso-martini.md) - [Ready-to-Pour Vodka Martinis](https://www.trendhunter.com/trends/skyy-martinis.md) - [Dubai Chocolate-Style Espresso Martinis](https://www.trendhunter.com/trends/dubai-chocolate-style-espresso-martini.md) - [Rich Espresso Martinis](https://www.trendhunter.com/trends/espresso-martini-1.md) - [Espresso Martini Infusion Kits](https://www.trendhunter.com/trends/espresso-martini-gift-set.md) - [Ube Espresso Martinis](https://www.trendhunter.com/trends/ube-espresso-martini.md) - [Tequila-Based Espresso Martinis](https://www.trendhunter.com/trends/chilis-espresso-martini.md) - [Festive Espresso Martini Flights](https://www.trendhunter.com/trends/holiday-espresso-martini-flight.md)