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# Mannequin Dance Partners
Martin Solveig feat. Dragonette 'Boys & Girls' Music Video

By Christina Butty | Published 2009-07-07 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/martin-solveig-dragonettes-boys-girls
References: [blogs.nypost](http://blogs.nypost.com/popwrap/archives/fashion/)

This music video titled, “Boys & Girls” by DJ Martin Solveig and Dragonette front gal Martina is a masterpiece. Not only is the song catchy and fun, but all of the [garments are designed by fashion master](https://www.trendhunter.com/trends/joe-jonas-and-scotch-soda) Jean Paul Gaultier.

A highlight in the ‘Boys and Girls’ music video comes when the duo, along with a team of [sharply dressed back-up dancers](https://www.trendhunter.com/trends/apple-and-spike-jonze), dances with several [well dressed mannequins](https://www.trendhunter.com/trends/dress-to-impress-mystery-models). The choreography is unexpected and fun.

“Boys & Girls” by DJ Martin Solveig and Dragonette’s Martina is sure to be a hit.

## Trend Insights (Trend Hunter)

- Score: 4.1/10
- Popularity: 25% | Activity: 89% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What Makes This Trend Stand Out

- **Mannequin Dance Partners:** Opportunities in developing interactive mannequins that can be controlled by human dance partners in performances or retail displays.
- **Fashion-driven Music Videos:** Incorporating high fashion into music videos as a way to showcase designer collections and create visually stunning content.
- **Unexpected Choreography:** Exploring non-traditional dance arrangements and creative choreography in music videos for added entertainment value.

### Sectors Adopting This

- **Fashion:** Fashion industry focusing on collaborations with other industries such as music, dance, and retail to create innovative and engaging marketing campaigns.
- **Retail:** Opportunities for retailers to incorporate interactive mannequins to engage customers in store displays that showcase fashion collections and promote brand loyalty.
- **Entertainment:** Innovations in dance choreography and motion technology can create new opportunities in the entertainment industry for engaging and immersive experiences.

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