# Digitized Lifestyle Magazines Martha Stewart Living is Now Available in a Version for iPad By Riley von Niessen | Published 2017-09-06 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/martha-stewart-living References: [itunes.apple](https://itunes.apple.com/ca/app/martha-stewart-living-magazine-for-ipad/id399094624?mt=8) & [marthastewart](http://www.marthastewart.com/?dsfjsd) In order to make it easier for consumers to read the latest issues of Martha Stewart Living, the lifestyle magazine was recently adapted to suit [iPads](https://www.trendhunter.com/trends/iframix-smart-frame). By having a version that's specifically made for the portable tablets, the company ensures that it's efficient to navigate and enjoyable to use -- making it a great tool for finding new recipes and inspiration for home decor. In addition, the iPad format allows the magazine to be more visually appealing and user-friendly, as one can view large images and simply swipe through the different pages like a traditional book. To make things more convenient for readers, [Martha Stewart Living for iPad](https://www.trendhunter.com/trends/crumbl-and-martha-stewart) can be purchased as a subscription service as well, so that the latest issue is automatically uploaded. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 8% | Activity: 17% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### Key Themes Behind This Trend - **Digitized Lifestyle Magazines:** The trend of adapting lifestyle magazines for digital platforms, such as iPads, offers opportunities for enhanced user experience and visual appeal. - **Portable Tablet Navigation:** Creating versions of magazines specifically tailored for portable tablets like iPads allows for efficient navigation and a more enjoyable reading experience. - **Subscription-based Magazine Services:** Offering magazine subscriptions as a digital service provides convenience for readers and ensures automatic access to the latest issues. ### Where This Applies - **Publishing:** The publishing industry can seize the opportunity to digitally adapt their magazines, enhancing user experience and reaching a larger audience. - **Technology:** Technological advancements in portable tablets, like iPads, offer opportunities for creating digital magazines with enhanced features and interactivity. - **Digital Media:** The digital media industry can explore subscription-based models for digital magazines, providing convenience and automatic updates for readers. ## Related on Trend Hunter - [Lifestyle Icon-Backed Stores](https://www.trendhunter.com/trends/martha-stewart-is-launching.md) - [Tablet-Based Video Magnifying Tools](https://www.trendhunter.com/trends/video-magnifier.md) - [Home Decor Mobile Apps](https://www.trendhunter.com/trends/pottery-barn-2.md) - [Magnetic Tablet Cases](https://www.trendhunter.com/trends/smart-folio-for-ipad.md) - [Intuitive Newsletter Reading Apps](https://www.trendhunter.com/trends/substack.md) - [Home Decor Apps](https://www.trendhunter.com/trends/pottery-barn-1.md) - [Mobile Reading Accessories](https://www.trendhunter.com/trends/astropads-new-bookcase.md) - [Sleek Tablet-Transforming Stands](https://www.trendhunter.com/trends/elago-magnetic-stand-for-ipad.md) - [Accessible Christmas Food Magazines](https://www.trendhunter.com/trends/christmas-food-magazine.md)