# Celebrity-Backed Functional Footwear
Martha Stewart Launches a Footwear Collection with Skechers

By Kanesa D | Published 2023-03-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/martha-stewart-1
References: [fashionunited.in](https://fashionunited.in/news/fashion/martha-stewart-designs-footwear-collection-for-skechers/2023031438956) & [skechers](http://skechers.com)

For spring 2023, the shoe company Skechers and talk show personality Martha Stewart will introduce a co-branded footwear line. Dubbed ‘A Day in the Life of Martha,’ the collection includes sandals, slides, and slip-on styles, all decorated with the celebrity’s signature stamp. The collaboration started in 2022 with the developing of a marketing campaign for the Skechers Arch Fit line. ‘A Day in the Life of Martha’ provides footwear options for errands and entertaining guests and is influenced by Martha's daily routine.

“Millions of Martha’s fans adore and purchase her collections—and pairing her iconic designs with our demanded comfort technologies is an offering that we know women will want to wear,” Skechers commented.

The Skechers x Martha Stewart collaboration is now available at Skechers' locations, select department stores, and the Skechers online store.

Image Credit: Skechers