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# Flavored Halal Marshmallows
The Khalils Marshmallow Treats are Free of Any Animal By Products

By M | Published 2016-01-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/marshmallow-treat
References: [kickstarter](https://www.kickstarter.com/projects/1569170613/khalils-the-finest-halal-marshmallows) & [khalilsmallows](http://www.khalilsmallows.com/)

Khalils Confectionery offers consumers with halal dietary restrictions delicious coconut marshmallow treats containing no animal or dairy by products. The desserts are made with all-natural ingredients making them ideal for vegans, vegetarians or those on halal diets.

Marshmallows are typically made using gelatine which can contain either pork or beef extracts that cannot be enjoyed by those sticking to a halal diet. The Luxury Halal Marshmallows are made using natural ingredients and coloring without the use of dairy, animal or chemical products. The treats are bound together using [plant-based ingredients](https://www.trendhunter.com/trends/katjes-wild-free) that give the dessert its spongy and soft texture. The marshmallows come in an array of artisan flavors including [Arabic Coffee](https://www.trendhunter.com/trends/coffee-roast-mallows), Eyptian Dates, Lemon Poppy Seed and Toasted Coconut all made with natural flavors and colors.

## Trend Insights (Trend Hunter)

- Score: 1.5/10
- Popularity: 15% | Activity: 23% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Halal Marshmallows:** Opportunity for food companies to develop halal marshmallow products for consumers with dietary restrictions.
- **Vegan Desserts:** Potential for vegan dessert brands to expand their product offerings with all-natural marshmallow treats.
- **Plant-based Ingredients:** Demand for plant-based ingredients in confectionery products like marshmallows presents opportunities for ingredient suppliers and manufacturers.

### Industries Being Reshaped

- **Food Manufacturing:** Food manufacturers can explore halal marshmallow production to cater to the growing demand for halal sweets.
- **Vegan Food Industry:** Opportunity for vegan food companies to tap into the market of halal marshmallows that are suitable for vegan and halal dietary needs.
- **Ingredient Suppliers:** Ingredient suppliers can develop and market plant-based alternatives for gelatine, catering to the increasing demand for plant-based confectionery ingredients.

## Related on Trend Hunter

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- [Plant-Powered Marshmallow Cremes](https://www.trendhunter.com/trends/marshmallow-cremes.md)
- [Decorative Holiday Marshmallows](https://www.trendhunter.com/trends/holiday-marshmallow.md)
- [Holiday-Shaped Marshmallow Products](https://www.trendhunter.com/trends/holiday-shaped-marshmallows.md)
- [Chocolate Chip Marshmallows](https://www.trendhunter.com/trends/smore-speckled-marshmallow.md)
