# Pony Haired Kicks The Mark McNairy x Product of New York Kicks Uses Untraditional Animal Prints By Erin Fox | Published 2015-02-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mark-mcnairy-x-product-of-new-york References: [highsnobiety](http://www.highsnobiety.com/2015/02/11/mark-mcnairy-product-of-new-york-vintage-topstar-pack) & [productofnewyork](http://productofnewyork.com/) Scheduled for release during Valentine's Day, the Mark McNairy x Product of New York ([PONY](https://www.trendhunter.com/trends/equestrianinspired-jewelry)) sneakers use pony hair instead of a plain leather exterior. The kicks feature [cow print detailing](https://www.trendhunter.com/trends/superstar-dress) and black pony hair textures to set it apart from the pack. Available in both high-top and low-top forms, the vintage sneakers have undergone a luxurious makeover. The high-tops boast a full pony hair upper, using cow print to convey the message. The low-tops feature a [calf hair upper](https://www.trendhunter.com/trends/loafer-mule), but display a more minimalist aesthetic. The black backdrop is contrasted by white leather branding, which matches the laces and the midsole. Mark McNairy x Product of New York collection is an upgraded version of the skate shoe and mixes urban with city aesthetics. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 84% | Activity: 77% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Pony-hair Sneakers:** Opportunity for luxury brands to use untraditional animal prints and materials such as pony hair to create unique sneaker designs. - **Vintage Sneaker Makeovers:** Disruptive innovation opportunity for fashion designers to revamp vintage sneakers and upgrade their aesthetic appeal. - **Minimalist High-end Sneakers:** Brands can explore the rise of minimalist fashion and incorporate the aesthetic into high-end sneakers. ### Industries Being Reshaped - **Fashion:** Presents an opportunity for luxury fashion and sneaker brands to explore incorporating unique materials and animal prints into designs. - **Vintage Fashion:** Vintage fashion can use this as an opportunity to explore revamping vintage sneaker designs. - **Luxury Sneaker Industry:** The growth of the luxury sneaker industry can be further propelled by incorporating unique materials and animal prints to appeal to a wider audience. ## Related on Trend Hunter - [Dramatic Textural Joint Sneakers](https://www.trendhunter.com/trends/avanti-pony-hair.md) - [Textural Lifestyle Nostalgic Footwear](https://www.trendhunter.com/trends/pony-hair.md) - [Charitable Horse Sneakers](https://www.trendhunter.com/trends/horse-kicks.md) - [Cow Print High-Top Shoes](https://www.trendhunter.com/trends/rasant-mid.md) - [Cow-Print Lifestyle Sneakers](https://www.trendhunter.com/trends/field-general-1.md) - [Cow Print Lifestyle Sneakers](https://www.trendhunter.com/trends/nike-field-general.md) - [Horse-Themed Skate Shoe Packs](https://www.trendhunter.com/trends/liu-bolin-x-vans.md) - [Faux Fur-Animal Print Sneakers](https://www.trendhunter.com/trends/samba-lt-1.md) - [Cow Print Textural Footwear](https://www.trendhunter.com/trends/superstar-dress.md)