# Cultivated Cat Treats Marina Cat Makes Cat Treats with Cell-Cultivated Fish By Laura McQuarrie | Published 2023-08-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/marina-cat References: [theglobeandmail](https://www.theglobeandmail.com/investing/markets/stocks/CULTF/pressreleases/19462233/cult-food-science-and-umami-bioworks-reveal-worlds-first-cat-treat-with-cell-cultivated-fish/) & [cultfoodscience](http://cultfoodscience.com/)  Marina [Cat](https://www.trendhunter.com/trends/high-protein-cat-food) is a hybrid cell-cultivated pet food brand for cats from [CULT Food Science Corp.](https://www.trendhunter.com/trends/noochies) and [Umami Bioworks](https://www.trendhunter.com/trends/friends-family-cat-cultivated-ocean-fish-cat-treats) that satisfies pets' love of fish without the need for fishing. Marina Cat blends cultivated ocean snapper with Bmmune for a treat that's savory, high in protein and low in calories. This first-of-its-kind snack is rich in omegas to support the health of cats and kittens alike. The increasing demand for alternative protein sources in pet food and treats mirrors shifts in changing pet owner preferences, pushing brands to explore innovative options like cell-cultured proteins that align with evolving consumer values. By offering these novel protein choices, brands are addressing the desire of pet owners to provide their companions with nutritionally rich and sustainable options that resonate with their own dietary and lifestyle choices. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 19% | Activity: 38% | Freshness: 17% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Pets](https://www.trendhunter.com/pets) ## Key Themes ### Why This Trend Is Growing - **Alternative Protein Sources in Pet Food:** The increasing demand for alternative protein sources in pet food and treats mirrors shifts in changing pet owner preferences, pushing brands to explore innovative options like cell-cultured proteins that align with evolving consumer values. - **Cell-cultured Proteins for Pet Treats:** By offering these novel protein choices, brands are addressing the desire of pet owners to provide their companions with nutritionally rich and sustainable options that resonate with their own dietary and lifestyle choices. - **Sustainable and Nutritional Pet Treats:** Pet food brands are developing cell-cultivated pet treats, like Marina Cat's fish blend, that are savory, high in protein, low in calories, and rich in omegas to support the health of cats and kittens alike. ### Industries Being Reshaped - **Pet Food Manufacturing:** The pet food manufacturing industry is exploring the use of alternative protein sources like cell-cultured proteins to meet the evolving preferences of pet owners. - **Biotechnology:** Biotechnology companies like Umami Bioworks are partnering with pet food brands to develop cell-cultured proteins for use in pet treats. - **Health and Wellness:** The health and wellness industry is seeing growth in the development of sustainable and nutritionally rich pet treats that align with the dietary and lifestyle choices of pet owners. ## Related on Trend Hunter - [Cultivated Seafood Cat Treats](https://www.trendhunter.com/trends/friends-family-cat-cultivated-ocean-fish-cat-treats.md) - [Seafood-Based Pet Foods](https://www.trendhunter.com/trends/umami-bioworks-1.md) - [High-Protein Cultivated Treats](https://www.trendhunter.com/trends/friends-family-pet-food.md) - [Cultivated Mouse Cat Foods](https://www.trendhunter.com/trends/biocraft-pet-nutrition.md) - [Cultivated Canned Pet Foods](https://www.trendhunter.com/trends/cultivated-canned-pet-food.md) - [Ethical Protein Cat Treats](https://www.trendhunter.com/trends/ten-lives.md) - [Cultivated Pet Foods](https://www.trendhunter.com/trends/meatly.md) - [Vegan Cat Treats](https://www.trendhunter.com/trends/vegan-cat-treats.md) - [Cell-Based Pet Nutrition Products](https://www.trendhunter.com/trends/noochies.md)