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# Sparkle Body Dipping
'Marina and the Diamonds' Releases a Dazzling Visual and Audio Display

By Shelby Lee Walsh | Published 2010-01-08 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/marina-and-the-diamonds
References: [marinaandthediamonds](http://marinaandthediamonds.com/) & [rankin](http://www.rankin.co.uk)

A favorite of celebrity blogger Perez Hilton, 'Marina and the Diamonds' is one band that is creating some serious eye candy music videos. Instead of bearing lots of skin, Marina actually covers it all up with [various painted outfits](https://www.trendhunter.com/trends/full-volume-makeup).

The video from 'Marina and the Diamonds' shown above is from their debut album 'The [Family Jewels](https://www.trendhunter.com/trends/shells-jewel-collection).' The song, titled 'I am Not a Robot,' was directed by two talented fellows, Rankin & Chris Cottam.

**Implications** - The combination of visual and audio has proven time and time again to produce million dollar creations, as is true with countless music videos. This is due to a lasting appeal of tangible, sensory stimulation that appeals to a more biological consumer urge.

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 30% | Activity: 94% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Viral](https://www.trendhunter.com/viral)

## Key Themes

### Key Themes Behind This Trend

- **Visual-audio Integration:** Combining visual and audio elements can create engaging and memorable content, leading to high consumer appeal and potential revenue.
- **Creative Outfit Concepts:** Exploring alternative ways to dress and express oneself through painted outfits can provide unique and visually striking experiences for consumers.
- **Biological Consumer Urges:** Understanding and catering to the innate biological urges of consumers, such as sensory stimulation, can drive the success of innovative creations.

### Where This Applies

- **Music Industry:** The music industry can leverage visual and audio integration to create captivating music videos that resonate with audiences and generate revenue.
- **Fashion Industry:** The fashion industry can explore new avenues of expression by incorporating creative outfit concepts, offering consumers visually captivating alternatives to traditional clothing.
- **Advertising Industry:** The advertising industry can tap into biological consumer urges by creating sensory-rich advertisements that engage audiences and leave a lasting impact.

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