# White-Capped Captures The Marie Claire Turkey 'Zit Luks' Shoot is Fair-Haired Fierce By Regan Canie | Published 2011-11-02 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/marie-claire-turkey-zit-luks References: [fashiongonerogue](http://fashiongonerogue.com/iza-olak-by-umit-savaci-for-marie-claire-turkey-november-2011/) & [mcdergi](http://www.mcdergi.com/) It may be a serious worry to many fashionistas to find a gray hair among their luxurious locks, but somehow the Marie Claire Turkey 'Zit Luks' pictorial makes a full head of white hair look like the coolest haute couture companion. The editorial featuring model Iza Olak and photographed by lens-lover Umit Savaci is a simple and stunning compilation of stark snaps. The clothing sported by Olak is a mix of clean and crisp pieces by Thierry Mugler, Topshop, Vakkorama, Phillip Lim and a multitude of other mega-designers showcasing their black and white contrasting collections. The Marie Claire Turkey Zit Luks editorial will make you mad for [mod monochromatic](https://www.trendhunter.com/trends/jiyongkim-fw25) and ease you into the idea that [white-washed wearables](https://www.trendhunter.com/trends/ibiza-whites) (and coifs!) are wonderful. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 89% | Activity: 48% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What Makes This Trend Stand Out - **White-haired Fashion:** The trend of white-haired fashion creates an opportunity for companies to develop products and services that cater to this demographic, such as hair care products specifically for white or gray hair. - **Monochromatic Clothing:** The trend of monochromatic clothing opens opportunities for innovative designers to develop new concepts, patterns, and textures to create unique pieces. - **Stark Photography:** The trend of stark and minimalistic photography provides opportunities to photographers and visual artists to explore new and unconventional ways of capturing images. ### Sectors Adopting This - **Fashion Industry:** Fashion designers and hair care companies can target the white-haired fashion trend and release products specifically designed for this demographic. - **Photography Industry:** Photographers and visual artists can explore the stark and minimalistic photography trend to create unique and innovative images. - **Art and Design Industry:** Innovative designers can take advantage of the trend of monochromatic clothing and develop new concepts, patterns, and textures for their designs. ## Related on Trend Hunter - [Specific Haircare Lines](https://www.trendhunter.com/trends/silverist-haircare.md) - [Gilded Hair Collections](https://www.trendhunter.com/trends/zara-hair.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Grey Hair-Embracing Care Products](https://www.trendhunter.com/trends/love-your-silver.md) - [High-Fashion Haircare Lines](https://www.trendhunter.com/trends/zara-hair-1.md) - [Silver-Toned Hair Products](https://www.trendhunter.com/trends/ecoslay.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Expression-Focused Haircare Lines](https://www.trendhunter.com/trends/guido-palau.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)