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# Ladylike Cottaging Editorials
The Latest Issue of Marie Claire Netherlands Takes to the Wilderness

By M | Published 2014-09-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/marie-claire-netherlands
References: [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2014/09/weer-of-geen-weer-simone-van-werkhoven.html) & [marieclaire.nl](http://www.marieclaire.nl/)

For the September 2014 issue of Marie Claire Netherlands, brilliant photographer David Cohen de Lara shot stunning blonde model Simone Van Werkhoven in a [feminized cottaging editorial](https://www.trendhunter.com/trends/rustic-retreat). The shoot featured Werkhoven posing in [ladylike high-fashion garments](https://www.trendhunter.com/trends/contemporary-femininity) while roughing it in the wilderness.

Reverting to nature can be a great way to decompose and Werkhoven shows how women can enjoy hanging out in the middle of nowhere and still look stylishly chic. Stylist Anouk Van Griensven dressed Werkhoven up in series of [layered garments](https://www.trendhunter.com/trends/north-face-and-cecilie-bahnsen) such as pastel-colored trench coats, technicolor knitted sweaters and fitted button-up shirts that add structure and femininity to Werkhoven's body. These pieces are both functional as well as fashionable making them the perfect pieces to have at a cottage.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 28% | Activity: 12% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Nature-inspired Fashion:** Opportunity for designers to create stylish and functional garments suitable for outdoor settings.
- **Wilderness Glamour:** Chance for photographers and stylists to create editorials that combine high-fashion with natural surroundings.
- **Eco-friendly Cottaging:** Potential for businesses to offer sustainable and eco-conscious products and services for cottage-goers.

### Who This Affects Most

- **Fashion Design:** Disruptive innovation opportunity in designing outdoor apparel that blends fashion and functionality.
- **Photography:** Opportunity for photographers to explore new concepts by combining natural landscapes with high-fashion.
- **Eco-tourism:** Potential for businesses to offer sustainable and eco-friendly experiences for those seeking a nature getaway.

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