# Au Naturel Beauty Editorials Marie Claire Hungary February 2014 Photoshoot Stars Barbara Palvin By Meghan Young | Published 2014-01-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/marie-claire-hungary-february-2014 References: [fashiongonerogue](http://www.fashiongonerogue.com/barbara-palvin-stuns-zoltan-tombor-marie-claire-hungary/) & [marieclaire.hu](http://marieclaire.hu/) Although the Marie Claire Hungary February 2014 editorial looks au naturel, women know that to achieve such a flawless look takes almost as much effort as it does a more made up appearance. From the artfully arranged wet-locks to the [glossy lips and curled eyelashes](https://www.trendhunter.com/trends/pillow-talk-beauty-soulmates), the model looks like she just stepped out of the shower...on a movie set. Shot entirely in black and white by photographer Zoltan Tombor, the Marie Claire Hungary February 2014 editorial stars model Barbara Palvin, who happens to be [the face of L'Oreal](https://www.trendhunter.com/trends/loral-paris-secured). The brunette beauty achieved such a casually perfect look with the help of hair stylist Tamas Tuzes and makeup artist Robert Green. The editorial will inspired other women to embrace [simpler beauty looks](https://www.trendhunter.com/trends/deglaze-my-makeup-with-me). ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 98% | Activity: 83% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Simpler Beauty:** There is an opportunity for beauty brands to focus on creating and marketing products that help women achieve a more natural and simpler beauty look. - **Black and White Fashion Photography:** There is an opportunity for photographers to experiment with black and white fashion photography, as it can create a timeless and elegant effect. - **Celebrity Endorsement:** There is an opportunity for beauty brands to work with celebrities, such as Barbara Palvin, to promote their products and increase their brand recognition. ### Where This Applies - **Beauty:** Beauty brands can capitalize on the trend of simpler beauty looks by developing more natural and minimalistic products that appeal to consumers. - **Fashion Photography:** Photography studios can look to capitalize on the trend of black and white fashion photography by offering specialized services that cater to this style. - **Celebrity Endorsement:** Brands across various industries can consider partnering with celebrities to increase their brand recognition and reach new audiences. ## Related on Trend Hunter - [Unretouched Photography Books](https://www.trendhunter.com/trends/dove-reimagine-beauty.md) - [Edgy Cruelty-Free Cosmetics](https://www.trendhunter.com/trends/barry-m-beauty.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md) - [High-End Beauty Campaigns](https://www.trendhunter.com/trends/la-beaut-louis-vuitton-campaign.md) - [Organically designed Salon Interiors](https://www.trendhunter.com/trends/curly-lab.md) - [Natural Luxurious Makeup Collections](https://www.trendhunter.com/trends/les-beiges-collection.md) - [Empowering Beauty Campaigns](https://www.trendhunter.com/trends/you-are-amazing.md) - [Non-AI Beauty Campaigns](https://www.trendhunter.com/trends/the-code.md) - [Effortless Skincare Campaigns](https://www.trendhunter.com/trends/deglaze-my-makeup-with-me.md)