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# Monochromatic Beachwear Editorials
Shanina Shaik Models Black and White Swimwear

By Vasiliki Marapas | Published 2013-10-11 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/marie-claire-australia-2013
References: [thecitizensoffashion](http://thecitizensoffashion.com/2013/10/07/marie-claire-australia-november-2013-swim-squad/) & [visualoptimism.blogspot](http://visualoptimism.blogspot.ca/2013/10/swim-squad-shanina-shaik-by-david.html)

If you’re not looking forward to the invasion of colder climates in the imminent months, check out the Marie Claire Australia November 2013 Swim Squad editorial for a glimpse of beach babes and sunny weather.

The spread features the sexy Shanina Shaik, photographed by David Gubert, lounging in [monochromatic beachwear](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit), crisp white mens shirts and [cut-out bathing suits](https://www.trendhunter.com/trends/shaping-swimwear). If you’re interested in what will be all the rage come Summer 2014, look no further. As the magazine proclaims, “summer’s sexiest beachwear is an athletic mix of graphic shapes painted in a cool, black and white palette.”

Gone are the days of skimpy string bikinis – this editorial showcases flattering, comfortable, [sporty designs](https://www.trendhunter.com/trends/new-swim-collection). But don’t worry, you don’t have to be an athlete to don these figure-complementing ensembles.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 58% | Activity: 28% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What Makes This Trend Stand Out

- **Monochromatic Beachwear:** Opportunity for fashion designers to incorporate graphic shapes and an athletic mix in their beachwear designs.
- **Comfortable, Sporty Designs:** Opportunity for activewear companies to expand their product lines to include beachwear that is both comfortable and sporty.
- **Crisp White Mens Shirts:** Opportunity for fashion retailers to capitalize on the trend by producing more white mens shirts and incorporating them into beachwear fashion.

### Sectors Adopting This

- **Fashion Design:** Fashion designers can create monochromatic beachwear that incorporates athletic elements and graphic shapes into their designs.
- **Activewear:** Activewear companies can expand their product offerings to include comfortable and sporty beachwear.
- **Retail:** Fashion retailers can capitalize on the trend by producing more white mens shirts and incorporating them into beachwear fashion.

## Related on Trend Hunter

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- [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md)
- [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md)
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