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# Serene Surfer Editorials
Mariana Caldas de Oliveira Photographed Mountains and Beach for C-Heads

By Vasiliki Marapas | Published 2014-07-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mariana-caldas-de-oliviera
References: [c-heads](http://www.c-heads.com/2014/07/15/beach-with-camila-and-mountains-with-fernanda-by-mariana-caldas-de-oliveira/) & [cargocollective](http://cargocollective.com/maricaldas)

Mariana Caldas de Oliviera photographed Camila Othon at the beach and Fernanda Lenksy in the mountains.

For the former, Oliviera captured Othon's [fluid body language](https://www.trendhunter.com/trends/summer-dreaming-collection) on São Pedro´s beach in Guarujá. The duo escaped the fast-paced, noisy city of Sao Paulo, choosing to enjoy the [salty waves](https://www.trendhunter.com/trends/dandy-del-mar) in the tranquil silence. On Othon, Oliviera says, "What she wants is go out there, conquering more and more of the lost paradises. And I can only thank her for the chance of getting sand all over my apartment and sleeping like an angel after a day of sun, sea and air."

In the latter case, Oliviera and Lensky traveled to the remote village of Paranapiacaba. Oliviera explains, "Fernanda Lensky is another muse of my life. I just love the way she moves. The way she smiles with her eyes. The way her hair dances. And the fact that she always takes me on the most delicious [photographic adventures](https://www.trendhunter.com/trends/rose-boreal)."

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 47% | Activity: 28% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Fluid Body Language:** The trend of capturing fluid body language in photography presents disruptive innovation opportunities for fashion brands to showcase movement and expressiveness in their campaigns.
- **Escaping the Fast-paced City:** The trend of escaping the fast-paced city and seeking tranquility in natural surroundings creates disruptive innovation opportunities for travel and tourism companies to offer unique and secluded experiences for urban dwellers.
- **Photographic Adventures:** The trend of embarking on photographic adventures with muses presents disruptive innovation opportunities for photographers and content creators to explore new locations and capture unique moments with their subjects.

### Industries Being Reshaped

- **Fashion:** The fashion industry can seize disruptive innovation opportunities by incorporating fluid body language photography to convey movement and emotion in their campaigns.
- **Travel and Tourism:** The travel and tourism industry can capitalize on the trend of escaping the fast-paced city by offering exclusive and serene natural getaways to cater to the desire for tranquility and seclusion among urban dwellers.
- **Photography and Content Creation:** The photography and content creation industry can embrace the trend of embarking on photographic adventures with muses to capture unique moments and explore new locations for innovative visual storytelling.

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