<!-- canonical: https://www.trendhunter.com/trends/maria-rita-still-waters -->
<!-- robots: noindex -->

# Bathing Cap Beauties
The Maria Rita ‘Still Waters' Photoshoot Features Stylish Swimmer

By Renee Ramsarran | Published 2011-02-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/maria-rita-still-waters
References: [fashionserved](http://www.fashionserved.com/gallery/still-waters/849337) & [behance.net](http://www.behance.net/mariarita/frame)

While many photoshoots focus on a need for big and bad hairstyles, the Maria Rita 'Still Waters' series spotlights the [swim cap](https://www.trendhunter.com/trends/chribs-reparing-hair-mask). The model's green-flecked eyes are exaggerated with colorful shadows and winged black eyeliner. Her shiny pink lips remain in a perfect pout as she poses sans clothing and in striking rubber headgear.

Poolside attire has never looked as fashionable as it does in the Maria Rita 'Still Waters' photo series.

**Implications** - XX
It's not easy to make a swimming cap look stylish, but the Still Waters photoshoot will have every woman longing for this unusual accessory. Bright, colorful and fun, the shoot is a new take on swimwear, which is often repetitive and easily tired.

## Trend Insights (Trend Hunter)

- Score: 3.5/10
- Popularity: 66% | Activity: 31% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Stylish Swim Caps:** Disruptive Innovation Opportunity: Explore new designs and materials for swim caps to make them stylish accessories.
- **Colorful Makeup:** Disruptive Innovation Opportunity: Develop vibrant and unique makeup products specifically designed for poolside or water activities.
- **Fashionable Poolside Attire:** Disruptive Innovation Opportunity: Create trendy and stylish swimwear designs that go beyond the traditional options.

### Industries Being Reshaped

- **Swimwear Industry:** Disruptive Innovation Opportunity: Collaborate with designers to incorporate fashionable swim caps into their collections.
- **Beauty and Cosmetics Industry:** Disruptive Innovation Opportunity: Launch a line of waterproof and vibrant makeup products specifically for water-based activities.
- **Fashion Photography Industry:** Disruptive Innovation Opportunity: Experiment with unconventional accessories and styling techniques to create unique fashion photoshoots.

## Related on Trend Hunter

- [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md)
- [Italian Swimwear Capsules](https://www.trendhunter.com/trends/oseree.md)
- [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md)
- [Collaborative Luxe Swimwear](https://www.trendhunter.com/trends/adriana-degreas-x-sabine-getty.md)
- [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md)
- [Stylish Beach-Ready Swimwear](https://www.trendhunter.com/trends/new-swim-collection.md)
- [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md)
- [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)
- [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md)
