# Premium Agave Cocktail Mixers The Morris Kitchen Citrus Agave Margarita Mix is Multipurpose By Michael Hemsworth | Published 2019-10-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/margarita-mix References: [uncrate](https://uncrate.com/morris-kitchen-citrus-agave-margarita-mix/) & [morriskitchen](http://www.morriskitchen.com) The [Morris Kitchen](https://www.trendhunter.com/trends/experiential-wellness-activation) Citrus Agave Margarita Mix is a premium cocktail mixer for those who are seeking out a beverage for mix with their favorite libation. The mix is achieved with a mix of [organic agave nectar](https://www.trendhunter.com/trends/spicy-agave-nectar) with tart lime, which enables it to mix well with mezcal, tequila, gin, vodka or even seltzer for an [alcohol-free cocktail](https://www.trendhunter.com/trends/nomuss-mixers) that carries the same premium flavor profile. The mix is perfect for creating a fresh batch of margaritas or can even be used sparingly to create artisan-quality cocktails that are unlike anything else available. The Morris Kitchen Citrus Agave Margarita Mix is priced at $10 per bottle and addresses the increasing need for prepackaged methods for creating quality cocktails from the comfort of home. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 30% | Activity: 26% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Premium Cocktail Mixers:** Disruptive innovation opportunity: Develop premium cocktail mixers with unique flavor profiles and versatile usage for home bartenders. - **Organic Agave Nectar:** Disruptive innovation opportunity: Explore organic agave nectar as a key ingredient in cocktail mixers, catering to health-conscious consumers. - **Artisan-quality Cocktails:** Disruptive innovation opportunity: Create prepackaged mixers that allow consumers to easily make high-quality, specialty cocktails at home. ### Where This Applies - **Beverage Industry:** Disruptive innovation opportunity: Introduce innovative cocktail mixers that appeal to consumers seeking unique and premium beverage experiences. - **Alcohol Industry:** Disruptive innovation opportunity: Develop cocktail mixers that enhance the flavor profiles of different alcohol types, enticing consumers to experiment with new drink combinations. - **Home Barware Industry:** Disruptive innovation opportunity: Create specialized tools and accessories to complement premium cocktail mixers, providing a holistic home bartending experience. ## Related on Trend Hunter - [Elevated Margarita Mixers](https://www.trendhunter.com/trends/margarita-mixer-1.md) - [Bar-Quality Cocktail Blends](https://www.trendhunter.com/trends/fever-tree.md) - [Bittersweet Citrus Mixers](https://www.trendhunter.com/trends/bittermilk-no8.md) - [Spicy Mango Margarita Mixes](https://www.trendhunter.com/trends/spicy-mango-margarita-mix.md) - [Delicious Three-Ingredient Margarita Mixes](https://www.trendhunter.com/trends/threeingredient-margarita-mix.md) - [Cucumber-Inspired Margarita Mixes](https://www.trendhunter.com/trends/cucumber-margarita-mix.md) - [Simplified Cocktail Mixers](https://www.trendhunter.com/trends/fever-tree-cocktail-mixer.md) - [Ready-to-Enjoy Margarita Cocktails](https://www.trendhunter.com/trends/olmeca-altos-margarita-classic-lime.md) - [Easy-to-Use Classic Cocktail Mixers](https://www.trendhunter.com/trends/goya-cocktail-mixers.md)