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# Flying Chick Crowns
The Mareunrol's Collection is Nestled Between Victorian and Modern Life

By Tiana Reid | Published 2010-06-12 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/mareunrols-collection
References: [dazeddigital](http://www.dazeddigital.com/view/default.aspx?Category=19&ArticleID=7691&PageNum=1) & [mareunrols](http://www.mareunrols.com/)

The latest Mareunrol's collection by Latvian designers Marite Mastina and Rolands Peterkops is anchored by dark and dusty colors.

The most innovative addition to the Mareunrol's collection is without a doubt the [fable-esque birds](https://www.trendhunter.com/trends/kiss-boots), which, according to the duo, were the most laborious part of the collection. Interestingly, the pair behind Mareunrol's said the idea came from "[cartoon characters getting dizzy](https://www.trendhunter.com/trends/disney-x-karl-lagerfeld) after bumping into a tree or after hurting themselves."

**Implications** - With that image in your mind, when you're viewing these stylish and decidedly upscale articles of clothing, imagine your favorite cartoon character has just run into a wall and is dazed. Ridiculous, right? Mastina and Peterkops do a fantastic job of extrapolating a small, [childish idea](https://www.trendhunter.com/trends/moonmin) into a memorable collection of clothes.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 20% | Activity: 5% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Dark and Dusty Colors:** Disruptive innovation opportunity: Explore the use of unconventional and moody color palettes in fashion to create unique and memorable collections.
- **Fable-esque Birds:** Disruptive innovation opportunity: Integrate elements of fantasy and storytelling into fashion designs to create whimsical and imaginative collections.
- **Upscale Cartoon-inspired Fashion:** Disruptive innovation opportunity: Combine elements of childhood nostalgia with high-end fashion to create unexpected and playful collections.

### Where This Applies

- **Fashion:** Disruptive innovation opportunity: Experiment with new design concepts that push the boundaries of traditional fashion and captivate consumers with imaginative and unconventional styles.
- **Art and Design:** Disruptive innovation opportunity: Blur the line between fashion and art by creating clothing pieces that are visually captivating and thought-provoking.
- **Entertainment:** Disruptive innovation opportunity: Collaborate with cartoon or animation studios to create fashion collections inspired by beloved characters, bridging the gap between pop culture and high fashion.

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