# Fashionista Techcessories The Marc by Marc Jacobs Tech Collection Gets Geektastic By Summer Luu | Published 2010-10-14 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/marc-jacobs-tech-colletion References: [highsnobiety](http://www.highsnobiety.com/news/2010/10/14/marc-by-marc-jacobs-tech-collection/) & [freshnessmag](http://www.freshnessmag.com/2010/10/14/marc-by-marc-jacobs-tech-collection-harvey-nichols-exclusive/2/) The Marc by Marc Jacobs Tech Collection dresses up [digital accessories in style](https://www.trendhunter.com/trends/casetify-6) and flair. Headphones, USB keychains and [iPhone](https://www.trendhunter.com/trends/wicked-x-casetify) sleeves are the new victims to get adorned by the [quirky characters](https://www.trendhunter.com/trends/peanuts-collections) of a bespectacled Miss Marc and a wide-eyed Mister Marc. The collection boasts a geeky character with plenty of style and fashion sense, guaranteed to appeal to fashionistas and techies alike. Check out the featured gallery to get a glimpse of this wicked Marc by Marc Jacobs Tech Collection. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 62% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets) ## Key Themes ### What Makes This Trend Stand Out - **Fashion-tech Crossover:** The trend of fashion incorporating tech elements into accessories is opening up opportunities for new tech fashion collaborations. - **Geek Chic Accessories:** Fashion brands incorporating nerdy, geeky elements into everyday tech accessories is creating a new must-have fashion trend. - **Character-branded Tech Accessories:** The trend of branding tech accessories with popular characters, like Miss Marc and Mister Marc, is creating a new market of collectible tech gadgets with a fashion twist. ### Sectors Adopting This - **Fashion:** Fashion companies have an opportunity to expand their offerings by partnering with tech companies to create cross-functional and stylish accessories. - **Tech:** Tech companies have an opportunity to tap into the fashion market by partnering with fashion brands to create trendsetting tech gadgets that consumers will love to wear. - **Gaming:** Game developers have an opportunity to create branded merchandise, like USB keychains and phone cases, that feature popular characters from their games, creating fan-friendly tech accessories to complement the gaming experience. ## Related on Trend Hunter - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md) - [Nostalgic Fashion-Tech Collabs](https://www.trendhunter.com/trends/sandy-liang-and-android.md) - [Playful Tech Capsules](https://www.trendhunter.com/trends/casetify-x-miffy.md) - [Collaborative Musical-Film Tech Accessories](https://www.trendhunter.com/trends/wicked-x-casetify.md) - [Fashion-Forward Guitar Designs](https://www.trendhunter.com/trends/gibson-and-marc-jacobs.md) - [Minimal Garden-Inspired Tech Lines](https://www.trendhunter.com/trends/essentials-by-casetify.md) - [Tech Enthusiast Clothing Lines](https://www.trendhunter.com/trends/tech-enthusiast.md) - [Fashion-Driven Tech Accessories](https://www.trendhunter.com/trends/casetify-6.md) - [Barbie Tech Accessories](https://www.trendhunter.com/trends/barbie-tech-accessories.md)