# Eccentric Bathtub Photography Marc Jacobs Men's Spring '09 Continues the Saga By mediterranean | Published 2009-05-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/marc-jacobs-spring-09-ads References: [homotography.blogspot](http://homotography.blogspot.com/2009/05/ryan-mcginley-marc-jacobs-juergen.html) & [marcjacobs](http://www.marcjacobs.com) After putting Victoria Beckham in a bag and dressing a male model as a girl, Marc Jacobs is back with another eccentric ad campaign in the [Marc Jacobs Collection Spring 2009 ad campaign](https://www.trendhunter.com/trends/marc-jacobs-charm-collection). This time Marc enlisted Ryan McGinley, a highly acclaimed young photographer. Ryan was photographed by frequent Marc Jacobs photographer Juergen Teller. It’s a bit difficult to explain the ads, so I will leave the pleasure of exploring them in the above gallery to you. After you do that, make sure to refresh your memory with the infamous [Victoria Beckham Marc Jacobs ads](https://www.trendhunter.com/trends/winter-2025-campaign) and more below. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 63% | Activity: 62% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What's Driving This Trend - **Eccentric Advertising Campaigns:** Disruptive innovation opportunity: Brands can create unique and unconventional ad campaigns to grab audience attention and leave a lasting impression. - **Collaborations with Young Artists:** Disruptive innovation opportunity: Brands can partner with young and emerging artists to bring fresh and innovative perspectives to their creative projects. - **Unconventional Fashion Photography:** Disruptive innovation opportunity: Photographers can experiment with unconventional styles and concepts in fashion photography to challenge traditional norms and create captivating visuals. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity: Fashion brands can push boundaries by incorporating eccentric and unconventional elements into their designs and marketing strategies. - **Advertising:** Disruptive innovation opportunity: Advertisers can break the mold and think outside the box to create memorable and unconventional campaigns that resonate with audiences. - **Photography:** Disruptive innovation opportunity: Photographers can explore unconventional approaches to fashion photography, incorporating unique concepts and styles to stand out in a saturated market. ## Related on Trend Hunter - [Bold Graffiti Printed Totes](https://www.trendhunter.com/trends/stephen-sprouse.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Art-Driven Fashion Capsules](https://www.trendhunter.com/trends/joy-artist-capsule.md) - [Holiday Handbag Campaigns](https://www.trendhunter.com/trends/resort-2025-campaign.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Collaborative Patterned Tote Bags](https://www.trendhunter.com/trends/the-tote-bag.md) - [Revitalized Handbag Designs](https://www.trendhunter.com/trends/marc-jacobs-stephen-sprouse.md) - [Surrealist Beauty Lines](https://www.trendhunter.com/trends/toiletpaper-magazine.md) - [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md)