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# Minimalist Maven Designs
The Marc by Marc Jacobs Spring 2012 Collection is Simply Chic

By Souzan Michael | Published 2011-09-14 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/marc-by-marc-jacobs-spring-2012
References: [style](http://www.style.com/fashionshows/review/S2012RTW-MARC) & [fashionologie](http://www.fashionologie.com/Marc-Marc-Jacobs-Spring-2012-19053200)

A large portion of the hype of New York Fashion Week can honestly be credited to Marc Jacobs, since his collections are always so refreshing and totally distinguishable, and the Marc by Marc Jacobs Spring 2012 collection was certainly no exception.

Unlike his first line, Marc Jacobs, Marc by Marc is simpler, more toned down and just utterly wearable. By removing the fantasy that is often so prevalent in Marc Jacobs collections and focusing on clothes for the [every day woman](https://www.trendhunter.com/trends/stein), the Marc by Marc Jacobs Spring 2012 collection was instead dominated by color, and lots of it.

The [bright neon shades](https://www.trendhunter.com/trends/vibrant-midcentury-modern) in the Marc by Marc Jacobs collection will surely light up your closet and put a smile on your face.

## Trend Insights (Trend Hunter)

- Score: 5.3/10
- Popularity: 91% | Activity: 61% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Colorful Minimalism:** Disruptive innovation opportunity: Create minimalist designs with vibrant colors to appeal to the everyday woman.
- **Wearable Elegance:** Disruptive innovation opportunity: Design simple and elegant clothing for the modern woman's everyday wardrobe.
- **Refreshing Simplicity:** Disruptive innovation opportunity: Develop a line of fashion that focuses on wearable and accessible designs for the fashion-forward woman.

### Industries Being Reshaped

- **Fashion:** Disruptive innovation opportunity: Introduce new approaches to color and simplicity in fashion design.
- **Retail:** Disruptive innovation opportunity: Curate collections that cater to the everyday woman's fashion needs.
- **Textiles:** Disruptive innovation opportunity: Develop vibrant fabric options for minimalist designs that exude elegance.

## Related on Trend Hunter

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