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# Athletic Wedge Heels
The Marc by Marc Jacobs' 'Calf Dorada' is Sporty Chic

By Jennifer Gosnell | Published 2012-05-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/marc-by-marc-jacobs-sneaker-wedge
References: [marcjacobs](http://www.marcjacobs.com/product/detail/625536/calf-dorada-sneaker-wedge) & [nitrolicious](http://www.nitrolicious.com/blog/2012/04/05/marc-by-marc-jacobs-sneaker-wedges/)

Giving the [classic wedge](https://www.trendhunter.com/trends/wedge-collections) an athletically pumped-up kick, the Marc by Marc Jacobs' 'Calf Dorada Sneaker Wedge' brings some cool summer style. The street-style [heeled sneakers](https://www.trendhunter.com/trends/ugg-goldenrise) come in a variety of bright colors and classic black and white. Straight from the Spring 2012 runway, they can be worn in a variety of different, laid-back ways to amp up your summer wardrobe.

These awesome hybrid kicks spawn from a common desire among fashionistas to revisit [athletic-chic](https://www.trendhunter.com/trends/ganni-x-new-balance-1906l), yet still remain feminine and look put-together. If any one designer were to satisfy this need, it would be Marc Jacobs. Styling along the lines of the Spice Girls (can't you see this being a staple of Sporty Spice?), the Marc by Marc Jacobs' Sneaker Wedges are set to be a hit of Jacobs' Spring line.

## Trend Insights (Trend Hunter)

- Score: 6.1/10
- Popularity: 83% | Activity: 92% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Why This Trend Is Growing

- **Athletic Wedge Heels:** The sporty twist on classic wedge heels is a trend offering a new opportunity for fashion brands to appeal to customers seeking comfort and style.
- **Sneaker-fashion Hybrids:** Fashion hybrids bridging sportswear and high-fashion styles are a trend that could disrupt the fashion industry, offering footwear brands a new market to tap into.
- **Athleisure Footwear:** The increasing trend of athleisure footwear represents an opportunity for brands to offer versatile and stylish shoes that can be worn for both activewear and streetwear purposes.

### Industries Being Reshaped

- **Footwear Industry:** The trend of sporty wedge heels and sneaker-fashion hybrids presents an opportunity for footwear brands to introduce new products and attract customers looking for comfortable, versatile and stylish shoes.
- **Fashion Industry:** The rise of athleisure and the blend of sportswear and high fashion styles in footwear offer an opportunity for fashion brands to create trend-led collections that cater to the needs of their fashion-conscious clientele.
- **Sportswear Industry:** The trend of sporty wedge heels and sneaker-fashion hybrids presents an opportunity for sportswear brands to collaborate with fashion brands and create products that bridge sportswear and fashion styles.

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