# Multifarious Floral Fashion The Marc By Marc Jacobs Resort 2012 Collection is Eye-Popping and Fun By Corinne Guirgis | Published 2011-06-12 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/marc-by-marc-jacobs-resort-2012 References: [fashionologie](http://www.fashionologie.com/Marc-Marc-Jacobs-Resort-2012-Collection-Photos-17813999?more=true) & [style](http://www.style.com/fashionshows/review/2012RST-MARC) It's resort season in the high-fashion world, with collections debuting from DVF, Donna Karan, Michael Kors and the Marc by Marc Jacobs Resort 2012 collection, which is now my personal favorite to date. According to Fashionologie, Marc Jacobs served up three different versions of florals: "day floral," "beach floral" and "evening floral." The multifunctional lookbook epitomizes everything that is up-and-coming this season with [mixed patterns](https://www.trendhunter.com/trends/the-lilly-reserve-collection), funky cuts and bold colors. This book in particular accomplishes everything a [resort collection](https://www.trendhunter.com/trends/kallmeyer-resort-2026-collection) is supposed to represent: a [carefree, vacation-style living](https://www.trendhunter.com/trends/resort-wear-label) for the easygoing fun lover. With patterns that range from polkadots to floral to paisley, the collection is diverse in options yet uniform in theme. And in case the collection wasn't spicy enough for your tastes, take a look at the awesome accessories; from neckerchiefs to boldy original sunglasses, the Marc by Marc Jacobs Resort 2012 collection has it all! ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 78% | Activity: 59% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What Makes This Trend Stand Out - **Multifunctional Floral Fashion:** The Marc by Marc Jacobs collection showcases the potential for mixed patterns, bold colors and funky cuts in trendsetting fashion. - **Resort-style Living:** The collection exemplifies a sense of carefree, beach-side living for the modern fun lover. - **Diverse Pattern Options:** Through the use of polkadots, paisleys and florals, the collection exhibits diversity through unified themes. ### Sectors Adopting This - **Fashion and Apparel:** Designers and manufacturers can take inspiration from the collection's bold and multifunctional styles to disrupt the fashion industry with new and refreshing designs. - **Accessories and Eyewear:** The collection's unique and fashionable accessories, particularly the sunglasses, suggests opportunities for the eyewear industry to incorporate bolder designs. - **Lifestyle Products:** The collection's carefree, beach-side aesthetic illustrates opportunities to create lifestyle products that cater to the modern fun lover's sensibilities. ## Related on Trend Hunter - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Holiday Handbag Campaigns](https://www.trendhunter.com/trends/resort-2025-campaign.md) - [Resort-Ready Apparel Collections](https://www.trendhunter.com/trends/marie-oliver.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Romantic Resort Collections](https://www.trendhunter.com/trends/kallmeyer-resort-2026-collection.md) - [Art-Driven Fashion Capsules](https://www.trendhunter.com/trends/joy-artist-capsule.md) - [Spring Fashion Blooms](https://www.trendhunter.com/trends/reformation-spring-2025.md) - [Print-Forward Apparel Collections](https://www.trendhunter.com/trends/the-lilly-reserve-collection.md) - [Print-Focused Swim Lines](https://www.trendhunter.com/trends/fioretta.md)