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# Clothing Washer-Dryers
At CES 2016, Marathon Laundry is Showcasing a Machine That Washes & Dries

By Laura McQuarrie | Published 2016-01-06 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/marathon-laundry
References: [digitaltrends](http://www.digitaltrends.com/home/the-marathon-laundry-machine-is-a-washer-and-dryer-in-one/) & [marathonlaundry](http://marathonlaundry.com/)

The reason that clothing washers and dryers are two separate appliances is that they include different components that are suited to a single function in order to save time—but Marathon Laundry believes the process of washing clothes could be improved.

While there are hybrids of washing machines and dryers that do exist, these models tend to be ventless, meaning that the drying times are often extended. At CES 2016, Marathon Laundry is unveiling the 'Marathon,' a vented washer-dryer that is set to rival other machines on the market. In addition to being able to handle a large capacity, the machine also saves the space required for a separate home appliance.

Beyond its two-in-one form, the machine is also admirable for its high-tech features. Marathon has a touchscreen and can be connected to Wi-Fi. With enough use, it even begins to pick up on a user's habits in order to remember preferred settings.

## Trend Insights (Trend Hunter)

- Score: 4.9/10
- Popularity: 66% | Activity: 72% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Home](https://www.trendhunter.com/home)

## Key Themes

### What's Driving This Trend

- **Combined Appliances:** The trend of combining multiple appliances into one device offers opportunities for disruptive innovation in the appliance industry.
- **Improved Efficiency:** The focus on improving efficiency in washing and drying clothes presents disruptive innovation opportunities for appliance manufacturers.
- **Smart Appliances:** The integration of high-tech features and connectivity in appliances opens up disruptive innovation possibilities in the home appliance industry.

### Who This Affects Most

- **Home Appliance Industry:** The home appliance industry can explore disruptive innovation opportunities by developing more combined appliances that offer improved efficiency and smart features.
- **Technology Industry:** The technology industry can partner with home appliance manufacturers to develop smart appliances with high-tech features for enhanced user experience and efficiency.
- **Sustainability Industry:** The sustainability industry can collaborate with appliance manufacturers to create combined washer-dryers that are energy-efficient and eco-friendly, promoting sustainable living.

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