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# Hand-Lettered Manuscript Designs
George Cochrane Launches a Modern Take on Dante's Inferno

By Kalin Ned | Published 2018-02-06 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/manuscript-design
References: [kickstarter](https://www.kickstarter.com/projects/1421716661/inferno-2?ref=recommended&ref=discovery)

With the digital revolution in full swing, people are rebelling against the mainstream through [handcrafted manuscript designs](https://www.trendhunter.com/trends/handcrafted-mechanical-timepieces). Before the invention of the printing press, scribes were literate professionals, commissioned to copy and illustrate books for distribution. As soon as the printing process became automated, this extremely time-consuming method was rendered obsolete and, as a consequence, it is a novelty in this day and age.

Artist George Cochrane presents a modern manuscript design for Dante's Inferno that is currently blowing up on [Kickstarter](https://www.trendhunter.com/trends/notebook-system). Each book is printed letterpress, hand-lettered, illustrated and hand-bound with highest quality archival paper and vegetable tanned Moroccan goatskin. Through the preservation of the [medieval scribe's technique](https://www.trendhunter.com/trends/gothic-font-generator1), George Cochrane is able to communicate the spirit of the lost wonder of pre-13th century manuscript design.

Photo Credits: Kickstarter

## Trend Insights (Trend Hunter)

- Score: 1.3/10
- Popularity: 29% | Activity: 1% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Handcrafted Manuscript Designs:** The rebellion against digital mainstream creates opportunities for artisans and craftsmen to revive traditional manuscript designs.
- **Preservation of Historical Techniques:** Reviving the techniques of pre-13th century scribes offers opportunities to explore the lost wonder of manuscript design and connect with the past.
- **Personalization in Printing:** The demand for hand-lettered and illustrated manuscripts highlights a growing desire for personalized and unique printed materials.

### Industries Being Reshaped

- **Fine Art and Calligraphy:** Artists and calligraphers can tap into the demand for handcrafted manuscript designs to create unique and customized pieces.
- **Publishing and Printing:** Publishers and printers can explore opportunities to incorporate handcrafted manuscript designs into limited edition or specialty book production.
- **Artisan Accessories and Stationery:** Artisan makers of leather-bound journals and stationery can cater to the demand for high-quality and personalized manuscript-style products.

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