# Beverage Manufacturing Agreements Flow Beverage Corp. Partners with Biosteel Sports Inc. By Kalin Ned | Published 2024-02-07 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/manufacturing-agreement1 References: [businesswire](https://www.businesswire.com/news/home/20240123069743/en/Flow-Beverage-Corp.-and-BioSteel-Sports-Inc.-Enter-into-3-Year-Manufacturing-Agreement)  [Flow Beverage Corp.](https://www.trendhunter.com/trends/comanufacturing-agreement) and [BioSteel Sports](https://www.trendhunter.com/trends/biosteel-cherry-lime) Inc. have entered into a three-year manufacturing agreement for the production of [BIOSTEEL](https://www.trendhunter.com/trends/biosteel-fruity-cereal)-branded sport hydration beverages. The agreement, designed to be beneficial to both brands, outlines minimum annual purchase commitments from BioSteel Sports and is estimated to generate over $19 million in revenue for Flow throughout the term. Flow Beverage Corp., in return, will manufacture and package BioSteel Sports beverages in Tetra Prisma® format, with a focus on maintaining supply consistency and supporting increased demand. The manufacturing agreement with BioSteel Sports Inc. reflects Flow's strategic expansion in co-packing premium beverage brands and its commitment to environmental sustainability. Dan Crosby, Chief Executive Officer of BioSteel Sports, notes that "[the partnership] ensures its retailers will always have a steady supply" and that Biosteel is eager to keep the "momentum going strong in the market.” Image Credit: Shutterstock ## Trend Insights (Trend Hunter) - Score: 3.5/10 - Popularity: 34% | Activity: 51% | Freshness: 21% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Market](https://www.trendhunter.com/market) ## Key Themes ### What's Driving This Trend - **Premium Beverage Co-packing:** The manufacturing agreement with BioSteel Sports Inc. reflects Flow's strategic expansion in co-packing premium beverage brands and its commitment to environmental sustainability. - **Supply Consistency and Demand Support:** Flow Beverage Corp. will manufacture and package BioSteel Sports beverages in Tetra Prisma® format, with a focus on maintaining supply consistency and supporting increased demand. - **Strategic Expansion and Revenue Generation:** The agreement between Flow Beverage Corp. and BioSteel Sports Inc. is estimated to generate over $19 million in revenue for Flow throughout the term, highlighting Flow's strategic expansion in the beverage manufacturing industry. ### Who This Affects Most - **Beverage Manufacturing:** The manufacturing agreement between Flow Beverage Corp. and BioSteel Sports Inc. reflects trends in the beverage manufacturing industry. - **Co-packing:** Flow's strategic expansion in co-packing premium beverage brands presents an opportunity in the co-packing industry. - **Sport Hydration Beverages:** The manufacturing agreement for BIOSTEEL-branded sport hydration beverages highlights trends in the sport hydration beverages industry. ## Related on Trend Hunter - [Beneficial Co-Manufacturing Agreements](https://www.trendhunter.com/trends/comanufacturing-agreement.md) - [Five-Year Manufacturing Agreements](https://www.trendhunter.com/trends/manufacturing-agreement.md) - [Playful Beverage Collaborations](https://www.trendhunter.com/trends/flow-beverage-corp1.md) - [Aluminum-Bottled Sparkling Waters](https://www.trendhunter.com/trends/flow-sparkling-water.md) - [Alkaline Water Delivery Expansions](https://www.trendhunter.com/trends/flow-beverage-corp.md) - [Colorful Vitamin-Infused Waters](https://www.trendhunter.com/trends/vitamin-water1.md) - [Hydration-Focused Pride Partnerships](https://www.trendhunter.com/trends/pride-partnerships.md) - [Custom-Printed Water Packaging](https://www.trendhunter.com/trends/tetra-pak-2.md) - [Soccer Team-Supporting Spring Waters](https://www.trendhunter.com/trends/miami-cf.md)