# Subscriptions for Man Essentials Manpacks Underwear Subscription Services Sends Undies All Year By Katie Cordrey | Published 2010-03-07 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/manpacks-underwear-subscription-services References: [springwise](http://springwise.com/fashion_beauty/manpacks/) & [manpacks](http://www.manpacks.com/) Florida-based Manpacks ships a [fresh underwear supply](https://www.trendhunter.com/trends/backup-underwear) to subscribers every three months. Customers can choose from four Hanes underwear packages: JustSocks is 3 pairs of socks; Either-Or is 2 pairs of briefs/boxers or 2 shirts; ManPack is 2 pairs of briefs/boxers plus 2 shirts and 2 pairs of socks; The MachoPack is 3 pairs of briefs/boxers, 3 shirts, and 3 pairs of socks. Packages range from $10 to $41 with shipping, and can be delivered anywhere in Canada or the U.S.. For the commitment phobic, Manpacks has a Single Pack with one boxer or brief, one shirt, and one pair of socks for $13. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 37% | Activity: 38% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### Why This Trend Is Growing - **Underwear Subscription Services:** Disruptive innovation opportunity: Develop personalized underwear subscription services that allow customers to choose their preferred brands and styles. - **Personalized Subscription Boxes:** Disruptive innovation opportunity: Create personalized subscription boxes for different essential items such as socks, shirts, and accessories, tailored to individual customer preferences. - **Commitment-phobic Options in Subscription Services:** Disruptive innovation opportunity: Offer subscription services that cater to commitment-phobic customers, allowing them to purchase single packs or try out a limited selection of products before committing to a subscription. ### Industries Being Reshaped - **E-commerce Retail:** Disruptive innovation opportunity: Incorporate subscription services into e-commerce platforms, providing customers with convenient access to regularly delivered essential items. - **Apparel Retail:** Disruptive innovation opportunity: Partner with underwear and clothing brands to create subscription services that offer a variety of clothing items tailored to customer preferences. - **Logistics and Delivery Services:** Disruptive innovation opportunity: Streamline and optimize logistics and delivery services to efficiently handle the recurring shipments required by subscription-based businesses. ## Related on Trend Hunter - [3D Contouring Boxers](https://www.trendhunter.com/trends/manmades-the-boxer-brief.md) - [His-and-Her Underwear](https://www.trendhunter.com/trends/upside-down-heart.md) - [Health Awareness Undergarments](https://www.trendhunter.com/trends/underaware.md) - [Testicular Cancer Awareness Boxers](https://www.trendhunter.com/trends/testicular-cancer-awareness-boxers.md) - [Cotton Underwear Essentials](https://www.trendhunter.com/trends/signature-cotton-collection.md) - [Bold Statement Boxers](https://www.trendhunter.com/trends/royalty-boxer-briefs.md) - [Menopause Subscription Kits](https://www.trendhunter.com/trends/she20.md) - [Inaugural Men's Essentials Lines](https://www.trendhunter.com/trends/mens-essentials.md) - [High-Performance Underwear Collections](https://www.trendhunter.com/trends/the-medalist-collection.md)