# Dusk Beachtography The Manor Swimwear Campaign for Spring/Summer 2011 Features All-Day Beachwear By Chalaine Mantha | Published 2011-04-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/manor-swimwear-campaign References: [sassisamblog](http://www.sassisamblog.com/2011/04/22/ana-beatriz-barros-manor-summer-swimwear-campaign/) & [manor.ch](http://www.manor.ch/) The Manor swimwear campaign features bathing suits that you can play in all day. The campaign follows a group of friends who spend the entire day at the beach, and stay, even when the sun sets. The photos are mostly all dark, which make for a refreshing twist on classic ads that feature pure sunshine and tropical waters. Models Ana Beatriz Barros and Clara Alonso look simply stunning in this sand- and surf-filled campaign. Bathing suits in the the Manor swimwear campaign can be seen in [super-bright colors](https://www.trendhunter.com/trends/country-club) such as a gorgeous aqua blue, neon pink, retro green and sizzling leopard print. Styles come in bikini, monokini, [board shorts and bathing suits](https://www.trendhunter.com/trends/new-swim-collection) with longer tops. Some of the [bikinis have adorable flowered jewels](https://www.trendhunter.com/trends/fioretta) at the neckline, which turn a basic bikini from drab to fab. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 75% | Activity: 69% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What's Driving This Trend - **All-day Beachwear:** Opportunity for creating swimsuits that are comfortable and stylish enough to be worn all day at the beach. - **Dark Campaigns:** Disruptive innovation opportunity for swimwear brands to create campaigns that feature dark and moody visuals instead of traditional sunny and tropical imagery. - **Bright Color Palettes:** Opportunity to introduce swimwear collections with vibrant and eye-catching colors like aqua blue, neon pink, retro green, and sizzling leopard print. ### Who This Affects Most - **Swimwear:** Disruptive innovation opportunity for swimwear industry to create functional and fashionable beachwear that can be worn all day. - **Advertising:** Opportunity for advertising agencies to explore new visual approaches by incorporating dark and moody aesthetics in swimwear campaigns. - **Fashion Accessories:** Disruptive innovation opportunity for fashion accessory brands to create unique and stylish embellishments like flowered jewels for bikinis. ## Related on Trend Hunter - [Versatile Sleek Swimwear Designs](https://www.trendhunter.com/trends/dandy-del-mar.md) - [Enchanting Mediterranean Swim Collections](https://www.trendhunter.com/trends/casa-del-sol-collection.md) - [Island-Inspired Summer Wear](https://www.trendhunter.com/trends/sel-de-mer.md) - [Bespoke Swimwear Designs](https://www.trendhunter.com/trends/bathing-belle-swimwear.md) - [Luxury Swim Collections](https://www.trendhunter.com/trends/swimwear-redefined.md) - [Stylish Holiday-Ready Apparel](https://www.trendhunter.com/trends/bain-de-minuit.md) - [Sun-Soaked Resort Collections](https://www.trendhunter.com/trends/golden-hour-getaway-collection.md) - [Wellness Focused Swimwear](https://www.trendhunter.com/trends/bathing-belle.md) - [Sustainable Statement Swimwear](https://www.trendhunter.com/trends/animalia.md)