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# Grassy Grunge Lookbooks
The MANIAMANIA Fall 2012 Lookbook is Heavily Accessorized

By Jana Pijak | Published 2012-03-08 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/maniamania-fall-2012
References: [the-electric.blogspot](http://the-electric.blogspot.com/2012/03/shes-so-high.html) & [becauseimaddicted.net](http://becauseimaddicted.net/2012/02/bona-drag-x-maniamania.html)

Captured by the lens of fashion photographer Jason Lee Parry, the MANIAMANIA Fall 2012 lookbook features [bold jewelry pieces](https://www.trendhunter.com/trends/organicinspired-jewelry) from Bona Drag. Starring model Jenny Parry, this stunning outdoor advertorial dares to push style boundaries.

Fusing a [rock and roll grunge aesthetic](https://www.trendhunter.com/trends/the-october-collection) coupled with an ancient Egyptian accessory inspiration, this bold portrait series features a number of edgy pairings filled with plenty of personality and character. All about self-expression, this eclectically styled MANIAMANIA Fall 2012 lookbook spread dares to stand apart from the crowd.

Gaining attention for all the right reasons, Jenny is a vision in cool casuals that include statement tees, flowing maxi dresses and feminine body suits. Letting her hair down, the model is effortlessly cool in a winning wardrobe and [eye-catching accent accessories](https://www.trendhunter.com/trends/marc-jacobs-charm-collection).

## Trend Insights (Trend Hunter)

- Score: 6.5/10
- Popularity: 93% | Activity: 94% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Print](https://www.trendhunter.com/print)

## Key Themes

### What Makes This Trend Stand Out

- **Grassy Grunge Fashion:** Opportunity to create a fashion line that combines the ruggedness of grunge with a natural, outdoor aesthetic.
- **Ancient Egyptian Accessories:** Potential to develop a line of accessories inspired by ancient Egyptian culture that adds a unique and exotic touch to contemporary fashion.
- **Eclectic Personal Style:** Disruptive innovation opportunity to offer personalized styling services or curated clothing boxes that cater to individuals seeking to express their unique personality through fashion.

### Sectors Adopting This

- **Fashion Retail:** Opportunity for fashion retailers to feature a collection that captures the fusion of grunge and natural aesthetics.
- **Jewelry Manufacturing:** Potential for jewelry manufacturers to create statement pieces inspired by ancient Egyptian design, tapping into a niche market.
- **Personal Styling Services:** Disruptive innovation opportunity to provide personalized styling services that embrace and celebrate individuality in fashion choices.

## Related on Trend Hunter

- [Consciously Cool Jewelry](https://www.trendhunter.com/trends/the-art-of-adornment.md)
- [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md)
- [Vintage-Inspired Jewelry](https://www.trendhunter.com/trends/vintageinspired-jewelry.md)
- [Rugged Modern Holiday Accessories](https://www.trendhunter.com/trends/diesel-3.md)
- [Travel-Inspired Jewelry Collections](https://www.trendhunter.com/trends/dean-davidsons-nomad-collection.md)
- [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)
- [Playful Spring-Forward Statements](https://www.trendhunter.com/trends/marc-jacobs-charm-collection.md)
- [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md)
- [Feminine Rebellion Campaigns](https://www.trendhunter.com/trends/songs-of-siren.md)
