# Fruit Smoothie Shampoos The Briogeo Mango + Cherry Balancing Shampoo is Rich in Vitamins By Laura McQuarrie | Published 2021-06-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mango-cherry-balancing-shampoo References: [ellecanada](https://www.ellecanada.com/beauty/makeup-and-nails/20-notable-beauty-products-that-launched-in-may) & [briogeohair](https://briogeohair.com/products/briogeo-superfoods-mango-cherry-balancing-shampoo) The Mango + Cherry Balancing Shampoo and Conditioner from Briogeo is a duo that's loaded with antioxidants and vitamins to nourish the hair and scalp, hydrate and restore shine. The smoothie-like product pair uses the power of exfoliating papaya enzymes to keep the production of oil in check and support a well-balanced scalp. The vibrant product pair is beneficial for those with straight, wavy, curly or coily hair and the juice-inspired products are packaged like freshly squeezed products by the bottle. The vegan and cruelty-free hair care products are also free from gluten, parabens, silicones and sulfates, and they help to provide results with formulas with a high percentage of naturally derived ingredients, including mango and cherry extracts. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 44% | Activity: 16% | Freshness: 10% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hair](https://www.trendhunter.com/hair) ## Key Themes ### What's Driving This Trend - **Fruit Extract Hair Products:** There is a rising trend in the use of fruit extracts in hair products, creating opportunities for companies to innovate and offer more options for consumers. - **Papaya Enzyme Scalp Care:** The use of papaya enzymes in scalp care products can be a disruptive innovation opportunity, as it offers a natural alternative to traditional scalp exfoliants. - **Vegan Hair Care:** The demand for vegan hair care products is increasing, presenting opportunities for companies to develop innovative and sustainable formulations. ### Who This Affects Most - **Hair Care:** The hair care industry can explore the use of fruit extracts and papaya enzyme scalp care in their product formulations, catering to the growing demand for natural and sustainable products. - **Natural and Organic Beauty:** The natural and organic beauty industry can leverage the rising trend of fruit extract hair products and vegan hair care, creating more options for consumers seeking environmentally friendly options. - **Vegan Lifestyle:** The vegan lifestyle industry can market and promote vegan hair care products and the benefits of using natural and sustainably sourced ingredients. ## Related on Trend Hunter - [Hair Health Smoothies](https://www.trendhunter.com/trends/hair-health-hero-smoothie.md) - [Organic Haircare Smoothies](https://www.trendhunter.com/trends/roz-garden-smoothie.md) - [Fruit-Forward Hair Masks](https://www.trendhunter.com/trends/briogeo-2.md) - [ACV-Based Haircare Products](https://www.trendhunter.com/trends/pura-dors-apple-cider-vinegar.md) - [Honey-Infused Shampoos](https://www.trendhunter.com/trends/honey-water-moisture-restoring-shampoo.md) - [Mood-Lifting Haircare](https://www.trendhunter.com/trends/targeted-shampoo-and-conditioner.md) - [Moisture-Balancing Shampoo Formulas](https://www.trendhunter.com/trends/moisture-balance-shampoo.md) - [Banana-Based Haircare](https://www.trendhunter.com/trends/the-lush-version.md) - [Scalp Health-Focused Shampoos](https://www.trendhunter.com/trends/scalp-shampoos.md)