# Comfy Chic Fashion Scarlett Johansson Sizzles in the Mango Autumn Winter 09 Collection By Meghan Young | Published 2009-10-19 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mango-autumn-winter-09 References: [fabsugar](http://www.fabsugar.com/5678478) & [mango](http://www.mango.com/oi/index.html) It’s not fair; put a paper bag on Scarlett Johansson and she’d still look gorgeous. Garb her in the Mango Autumn Winter 09 collection and there’s really no word to describe how good she looks. I’ve never really been a fan of Mango, but their latest ad campaign has me itching to enter their store. With blazers, [oversized sweaters](https://www.trendhunter.com/trends/kerisma-knits), dresses and more, the Mango Autumn Winter 09 collection seems like a versatile line perfect for the cooling season. Check out the gallery for more sizzling images of Scarlett in Mango attire. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 41% | Activity: 12% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Why This Trend Is Growing - **Comfy Chic Fashion:** Disruptive innovation opportunity: Develop a line of clothing that blends comfort and style. - **Scarlett Johansson:** Disruptive innovation opportunity: Collaborate with celebrities to promote fashion brands. - **Mango Autumn Winter 09 Collection:** Disruptive innovation opportunity: Create seasonal fashion collections that appeal to a diverse range of consumers. ### Industries Being Reshaped - **Fashion:** Disruptive innovation opportunity: Integrate sustainable and eco-friendly practices into fashion production. - **Advertising:** Disruptive innovation opportunity: Utilize innovative advertising campaigns to increase brand visibility and attract new customers. - **Retail:** Disruptive innovation opportunity: Implement technology solutions to enhance the online and in-store shopping experience. ## Related on Trend Hunter - [Celebrity-Designed Street Fashion](https://www.trendhunter.com/trends/victoria-beckham-2.md) - [Eco-Conscious Denim Collections](https://www.trendhunter.com/trends/mango-jeans.md) - [Seductive Winter Loungewear Lines](https://www.trendhunter.com/trends/winter-heat-collection.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Cherry Red Winter Capsules](https://www.trendhunter.com/trends/cherry-girl.md) - [Fashion-Forward Layering Lines](https://www.trendhunter.com/trends/shein-layering-lines.md) - [Collegiate-Style Winter Scarfs](https://www.trendhunter.com/trends/acne-studios-6.md) - [Lounge-Focused Winter Wear](https://www.trendhunter.com/trends/lounge-club-collection.md) - [Reprised Fall Apparel Capsules](https://www.trendhunter.com/trends/shein-reimagines-autumnal-fashion.md)