# Generational Fashion Ads The MANGO Autumn 2015 Campaign Features Kate Moss & Cara Delevingne By Michael Hemsworth | Published 2015-09-09 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/mango-autumn-2015-campaign References: [nitrolicious](http://nitrolicious.com/2015/09/04/kate-moss-cara-delevingne-for-mango-autumn-2015-campaign/) & [shop.mango](http://shop.mango.com/) With August over and September already in full swing, we're seeing [fall fashions](https://www.trendhunter.com/trends/knys-fall-2025) hitting the circuit more than ever like the MANGO Autumn 2015 Campaign, which features longtime supermodel queens Kate Moss & Cara Delevingne pouting it up to perfection. Creating something of a generational aesthetic in ever shot, the MANGO Autumn 2015 Campaign puts both women in a relaxed light that highlights the wearability of the fall styles on parade. Crossfades and jaggedly torn images give the MANGO Autumn 2015 Campaign a gritty feeling that never feels dirty; each snapshot gives us a taste of how this [fashion brand](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) is evolving to be more international than ever with the inclusion of models from the United States and United Kingdom, respectively. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 76% | Activity: 66% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### What Makes This Trend Stand Out - **Generational Aesthetic:** Exploring the concept of generations through fashion campaigns by featuring models of different ages, creating a unique selling point. - **Grungy Visuals:** Using crossfades and jaggedly torn images in fashion ads to create a gritty and edgy atmosphere, capturing the attention of the target audience. - **International Inclusion:** Expanding fashion brands' reach by incorporating models from different countries, showcasing a diverse and global perspective. ### Sectors Adopting This - **Fashion:** Opportunity for fashion brands to appeal to a wider demographic by embracing a generational aesthetic in their advertisements. - **Advertising:** Opportunity for advertising agencies to experiment with grungy visuals and unconventional techniques to create a unique brand identity for fashion campaigns. - **Modelling:** Opportunity for models from various backgrounds and nationalities to participate in fashion campaigns and represent a larger portion of the target audience. ## Related on Trend Hunter - [Intergenerational Fashion Series](https://www.trendhunter.com/trends/gapstudios-fw25.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Model-Collaborative Luxe Fashion](https://www.trendhunter.com/trends/cara-loves-karl.md) - [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md) - [Iconic Stylish Bag Campaigns](https://www.trendhunter.com/trends/fendis-summer-2025-campaign.md) - [Empowering Fashion Campaigns](https://www.trendhunter.com/trends/on-your-own-time.md) - [Playful Travel Fashion Campaigns](https://www.trendhunter.com/trends/fossil-made-for-this.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Restyled Cinematic Makeup Campaigns](https://www.trendhunter.com/trends/il-pranzo-campaign.md)