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# Long-Wearing Versatile Eyeshadows
Tarte Dropped a Second Edition of Its Maneater Eyeshadow Palette

By Riley von Niessen | Published 2018-01-22 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/maneater-eyeshadow-palette
References: [popsugar](https://www.popsugar.com/beauty/Tarte-Maneater-Volume-2-Eye-Shadow-Palette-44502290) & [tartecosmetics](http://tartecosmetics.com/en_CA/new-arrivals/maneater-eyeshadow-palette-vol.-2/1119.html?cgid=new-arrivals&utm_campaign=20648&utm_medium=8-10934&dwvar_1119_color=multi&utm_source=aff#start=7)

After the first 'Maneater Eyeshadow Palette' that Tarte released saw much success, the popular beauty brand decided to come up with a fresh variation of it, which includes a total of nine versatile shades, which can easily be combined to achieve a [natural or smokey look](https://www.trendhunter.com/trends/shadow-of-secrets-collection).

The shades in the Maneater Eyeshadow Palette Volume 2 are dubbed: Meow, Passion, Foxy, Purr, Saucy, Hypnotic, Midnight, Lace, and Cat Call. These shades range from a bright hue of [creamy white](https://www.trendhunter.com/trends/cashmere-matte-eyelights), to a deep charcoal. In between, there's plenty of browns and burgundy-hued shades to choose from as well.

The palette uses ingredients like Amazonian clay, mineral pigments, and vanilla, enabling it to be [worn for hours without any creasing](https://www.trendhunter.com/trends/eye-tint) while nourishing the skin and smelling great.

## Trend Insights (Trend Hunter)

- Score: 0.6/10
- Popularity: 6% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Versatile Eyeshadow Palettes:** Beauty brands are innovating by creating versatile eyeshadow palettes that offer a range of shades and can be used to achieve multiple looks.
- **Long-wearing Makeup:** The development of long-wearing makeup is disrupting the beauty industry by offering beauty products that stay put for extended periods of time.
- **Natural Ingredients:** Beauty brands are adding natural ingredients like Amazonian clay and vanilla to their makeup products in an effort to appeal to consumers who are prioritizing clean beauty.

### Sectors Adopting This

- **Beauty Industry:** The beauty industry is constantly innovating and introducing new makeup products, making it an area ripe for disruption and growth.
- **Natural Health and Wellness Industry:** The trend toward using natural ingredients in makeup and other beauty products is creating opportunities for the natural health and wellness industry.
- **Fashion Industry:** As beauty and fashion continue to intersect, there is an opportunity for fashion brands to collaborate with beauty brands to create unique makeup and fashion collaborations.

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