# Bag-in-Box Spirit Packaging Mandatory Spirit Co. launches Australian-First 1.5l bag-in-boxes By Grace Mahas | Published 2023-01-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mandatory-spirit-co References: [insidefmcg.au](https://insidefmcg.com.au/2023/01/11/mandatory-spirit-co-launches-australian-first-1-5l-bag-in-boxes/)  Mandatory Spirit Co, a beverage company based in Brisbane, Australia, has taken a step towards more environmentally-friendly spirits production by introducing its liquor in 1.5-liter [Bag](https://www.trendhunter.com/trends/freshbag-recyclable-cool-bag)-in-Box packaging (BIB) - a first-of-its-kind for spirits in Australia. The company claims that this new packaging method will not only extend the shelf-life of its beverages but also minimize its carbon footprint. By using a lightweight box design, the company aims to minimize unused space and optimize transport capacity. The brand claims a truck carrying the [boxes](https://www.trendhunter.com/trends/i-dough-ring-box) holds the same volume as seven trucks carrying glass bottles. Apart from its new shape, the box packaging also features a colored pourer made from 100% recyclable material. This further emphasizes the company's commitment to sustainability. “By creating these spirits, Aussies can have a bit of fun and get creative with making their favourite cocktails while purchasing spirits in a far more sustainable way,” said Mark Collins, co-founder of [Mandatory Spirit Co.](https://www.trendhunter.com/trends/boxtails) “They’re also perfect for taking to picnics or parties whilst also not having to worry about carrying around a glass bottle.” ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 36% | Activity: 61% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Eco-friendly Packaging:** The introduction of 1.5-liter Bag-in-Box packaging for beverages is an opportunity for companies to reduce their carbon footprint by using more sustainable packaging methods. - **Lightweight Packaging:** Using lightweight box design to minimize unused space and optimize transport capacity may improve logistics, shipping and storage costs for other industries. - **Colored Pourer Design:** Incorporating 100% recyclable materials to create a colored pourer design is an opportunity for packaging companies to promote and prioritize sustainability. ### Industries Being Reshaped - **Beverage Industry:** Beverage companies can explore new packaging methods that reduce carbon footprint while extending the shelf-life of their products. - **Logistics and Shipping Industry:** Implementing lightweight box designs to optimize transport and storage capacity may potentially reduce shipping costs and environmental impact. - **Packaging Industry:** Using 100% recyclable materials to create innovative packaging may promote sustainability and attract eco-conscious customers. ## Related on Trend Hunter - [Bag-In-Box Mezcals](https://www.trendhunter.com/trends/mezcal-bag-in-box.md) - [Single-Serve Boxed Cocktails](https://www.trendhunter.com/trends/boxtails.md) - [Sustainable Bulk Pinot Grigios](https://www.trendhunter.com/trends/rewild-wines.md) - [Miniature Glass-Free Wine Packaging](https://www.trendhunter.com/trends/mud-house-mini-box.md) - [Sustainable Spirit Packaging](https://www.trendhunter.com/trends/sapling-spirits-vodka.md) - [Portable Boxed Wines](https://www.trendhunter.com/trends/portable-boxed-wine.md) - [Pouch-Packaged Gins](https://www.trendhunter.com/trends/darnleys-gin.md) - [Paper Bottle-Packaged Cocktails](https://www.trendhunter.com/trends/world-of-zing-cocktails.md) - [Paper Wine Bottles](https://www.trendhunter.com/trends/avallen-paper-bottle-packaging.md)