# Manbroidery Macho Needlepoint By Cowbag | Published 2008-11-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/manbroidery-macho-needlepoint References: [blog.craftzine](http://blog.craftzine.com/archive/2008/11/manbroidery_pool_on_flickr.html) & [flickr](http://www.flickr.com/photos/johnnymurder/2731808754/in/pool-manbroidery) This Flickr pool dedicated to [men who sew](https://www.trendhunter.com/trends/join-and-mending) is really funny. Oh yes--manbroidery has arrived. Surprisingly, there are some real hotties in the photos. For me, the extra macho touches--like smoking and drinking beer while they sew-- are what really make manbroidery special. Macho actions and [girly imagery](https://www.trendhunter.com/trends/beau-mccall) go to war in each photograph. As you’d expect, the manbroiderers are working on some pretty [macho designs](https://www.trendhunter.com/trends/mens-wearhouse). The testosterone-fueled work in the gallery above features Pac-Man, guns and arcade games. ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 40% | Activity: 15% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What's Driving This Trend - **Macho Crafts:** Crafts traditionally thought of as feminine are being embraced by men, creating an opportunity for companies to market to this new audience. - **Gender Blurring Hobbies:** More men are participating in crafts that were once thought of as female-dominated, allowing for new products and marketing strategies. - **Retro Designs:** Retro video games and designs are becoming popular in the crafting community, creating an opportunity for companies to tap into this nostalgic trend. ### Who This Affects Most - **Crafting:** As more men participate in crafts, companies can create designs and marketing strategies that appeal to a more gender-neutral audience. - **Gaming:** The popularity of retro video games and designs in crafting may create opportunities for gaming companies to create merchandise featuring classic games. - **Alcohol and Tobacco:** As manbroiderers are often portrayed smoking and drinking, companies within the alcohol and tobacco industries may want to partner with crafting companies to create co-branded products. ## Related on Trend Hunter - [Summer-Ready Crochet Menswear](https://www.trendhunter.com/trends/crochet-open-knit.md) - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [App-Connected Embroidery Machines](https://www.trendhunter.com/trends/brother-skitch.md) - [Playful Crochet Collections](https://www.trendhunter.com/trends/crochet-collection.md) - [Automated Embroidery Units](https://www.trendhunter.com/trends/computerized-embroidery-machine.md) - [Knitted New York Subways](https://www.trendhunter.com/trends/straphangers-lounge.md) - [Collaborative Hand-Knit Streetwear](https://www.trendhunter.com/trends/macmahon-knitting-mills-and-beams.md) - [App-Connected Sewing Machines](https://www.trendhunter.com/trends/brother-se700.md) - [Handheld Garment Repair Devices](https://www.trendhunter.com/trends/chameleon-mini.md)