# Hybrid Superfood Beverages Mamma Chia's 'Chia & Greens' Beverages Combine Potent Superfoods By Laura McQuarrie | Published 2015-09-22 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mamma-chia References: [bevindustry](http://www.bevindustry.com/articles/88732-chia-greens) & [mammachia](http://www.mammachia.com/) Mamma Chia recently expanded its line of [chia seed beverages](https://www.trendhunter.com/trends/seeds-of-wellness-chia-milk) to include Chia & Greens, a collection of drinks that combine the ancient superfood with [leafy green vegetables and herbs](https://www.trendhunter.com/trends/evergreen-juice) like kale, mint, wheatgrass spinach, broccoli and spirulina. Flavors like Joyful Greens, Grateful Greens, Love Greens and Soulful Greens are aimed at providing one's daily requirements of vitamin A, as well as ample amounts of calcium, protein and fiber. The release of these Mamma Chia drinks are perfectly in line with a movement where many people are opting to drink their greens instead of chewing them in the form of a salad or otherwise. By combining [potent superfoods into one easy-to-drink form](https://www.trendhunter.com/trends/convenient-nutrientpacked-drink), the Chia & Greens beverages are even more appealing to busy consumers. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 55% | Activity: 37% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Superfood Beverages:** Combining superfoods into convenient drink form is a popular trend that appeals to busy consumers. - **Leafy Green Drinks:** Drinking greens instead of chewing is gaining popularity and presents an opportunity for innovative beverage companies. - **Functional Beverages:** Creating beverages that fulfill daily vitamin and nutrient requirements is a growing trend in the health and wellness industry. ### Industries Being Reshaped - **Beverage Industry:** The trend of combining superfoods and greens presents an opportunity for beverage companies to create unique and convenient products. - **Health Food Market:** The functional and health benefits of these superfood drinks make them a popular product in the growing health food market. - **Fitness Industry:** Functional beverages like Chia & Greens can be marketed as a supplement to promote healthy living within the fitness industry. ## Related on Trend Hunter - [Daily Greens Drinks](https://www.trendhunter.com/trends/daily-greens-drink.md) - [Nutrient-Packed Green Juices](https://www.trendhunter.com/trends/sunrise-greens.md) - [Plant Replacement Juice Mixes](https://www.trendhunter.com/trends/subi-greens.md) - [Effervescent Nutrient-Packed Green Drinks](https://www.trendhunter.com/trends/huel-daily-greens.md) - [Ready-to-Drink Daily Greens](https://www.trendhunter.com/trends/greens-on-the-go.md) - [Convenient Superfood Supplements](https://www.trendhunter.com/trends/ancient-nutrition-organic-supergreens.md) - [Clasically Flavored Superfood Supplements](https://www.trendhunter.com/trends/greens-extra-energy.md) - [Coconut-Based Green Smoothies](https://www.trendhunter.com/trends/green-glowup.md) - [Organic Green Juice Beverages](https://www.trendhunter.com/trends/organic-cold-pressed-green-juice-beverage.md)