# Low-Carb Tequila Seltzers Mamitas Contain Just 95 Calories a Can and Come in Four Classic Flavors By Riley von Niessen | Published 2020-09-10 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/mamitas References: [drinkmamitas](https://drinkmamitas.com/locator/) Mamitas Tequila & Soda is a new [ready-to-drink hard seltzer](https://www.trendhunter.com/trends/clawtails) from global alcohol beverage company Phusion Projects that's gluten-free, low-carb, and contains just 95 calories per can. The hard seltzer is made with 100% real tequila, with the product featuring 5% alcohol by volume. Consumers can now pick up packs of four cans, which contain four [classic tequila flavors](https://www.trendhunter.com/trends/johnny-tejas). This includes Lime, [Paloma](https://www.trendhunter.com/trends/pimentae-grapefruit-margarita), Pineapple, and Mango. Jaisen Freeman, Co-founder at Phusion Projects LLC, spoke to the launch, stating, "With tequila now trending as a better for you spirit, we carefully crafted Mamitas to elevate the hard seltzer category. Mamitas complements an active lifestyle and doesn’t sacrifice taste. Creating Mamitas was a no brainer for us." Image Credit: Mamitas ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 84% | Activity: 74% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Low-carb Alcoholic Beverages:** There is a growing trend of low-carb, gluten-free, and low-calorie alcoholic beverages in the market, which offer health-conscious consumers a healthier alternative to traditional alcoholic drinks. - **Ready-to-drink Cocktails:** The ready-to-drink cocktail market is expanding as consumers look for convenient, portable and high-quality alcoholic beverages that can be consumed on-the-go, at a party, or while doing outdoor activities. - **Tequila-based Seltzers:** There is a trend of tequila-based seltzers that are refreshing, light, and lower in calories compared to traditional tequila-based drinks, offering consumers a healthier and more delicious option. ### Industries Being Reshaped - **Alcohol and Beverage Industry:** The alcohol and beverage industry has an opportunity to cater to the growing demand for healthier and low-carb alcoholic beverages that offer convenience, portability, and quality. - **Fitness and Health Industry:** The fitness and health industry can leverage low-carb and low-calorie alcoholic beverages, like Mamitas, to cater to health-conscious consumers who want to indulge in alcohol without compromising their fitness goals. - **Hospitality Industry:** The hospitality industry has an opportunity to offer tequila-based seltzers and other ready-to-drink cocktails as a healthier and more convenient alternative to traditional alcoholic beverages, which can attract a wider range of customers. ## Related on Trend Hunter - [Margarita-Style Hard Seltzers](https://www.trendhunter.com/trends/cantina-margarita.md) - [Sessionable Tequila Seltzers](https://www.trendhunter.com/trends/high-noon-tequila-seltzer.md) - [Freshly Flavored Tequila Seltzers](https://www.trendhunter.com/trends/craft-tequila-seltzer.md) - [Hybrid Margarita Hard Seltzers](https://www.trendhunter.com/trends/margarita-style-hard-seltzers.md) - [Low-Sugar Tequila Seltzers](https://www.trendhunter.com/trends/tequila-zarpado.md) - [RTD Sparkling Margaritas](https://www.trendhunter.com/trends/sipmargs.md) - [Low-Calorie Canned Margaritas](https://www.trendhunter.com/trends/soula.md) - [Gluten-Free Sparkling Seltzers](https://www.trendhunter.com/trends/glutenfree-sparkling-seltzer.md) - [Alcohol-Free Canned Seltzers](https://www.trendhunter.com/trends/soft-seltzers.md)