# Community-Built Solutions Mama Hope Doesn't Adhere to a 'One Size Fits All' Model By Tiana Reid | Published 2012-04-26 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/mama-hope References: [facebook](https://www.facebook.com/pages/Mama-Hope/129255507103121) & [mamahope.org](http://www.mamahope.org/) Based in San Francisco, Mama Hope is a social business that works in Sub-Saharan Africa. Its main initiatives include providing access to potable water, education, food and health care. Since launching in 2007, the team has worked to benefit 76,000 people. "At Mama Hope we believe that there are enough resources in the world for every human being to live healthy, happy lives," they write on their website. "We envision a world where resources are correctly shared across the globe to provide the tools communities need to thrive." The featured video was launched today, through the "Stop the Pity" campaign, and explores the stereotypes surrounding black African masculinity. Though perhaps not intentionally, the [YouTube](https://www.trendhunter.com/trends/underfunded-school) video is something like an anti-"Make Kony Famous" marketing movement, if you will. **Contact Information** Mama Hope [website](http://www.mamahope.org/) Mama Hope on [Facebook](https://www.facebook.com/pages/Mama-Hope/129255507103121) Mama Hope on [Twitter](https://twitter.com/#!/Mama_Hope) Mama Hope on [YouTube](http://www.youtube.com/user/MamaHope) ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 23% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness) ## Key Themes ### What Makes This Trend Stand Out - **Social Business Initiatives:** Disruptive innovation opportunity: Explore new models of social business that focus on community-built solutions to provide access to basic needs in underserved areas. - **Resource Sharing:** Disruptive innovation opportunity: Develop platforms or systems that facilitate the correct sharing of resources across the globe for the betterment of communities. - **Anti-stereotype Marketing:** Disruptive innovation opportunity: Create marketing campaigns that challenge stereotypes and promote positive narratives about marginalized communities. ### Sectors Adopting This - **Social Impact:** Disruptive innovation opportunity: Utilize innovative strategies and technologies to address social issues and improve the lives of marginalized communities. - **Water and Sanitation:** Disruptive innovation opportunity: Develop sustainable and scalable solutions for providing access to potable water and sanitation facilities in underserved regions. - **Education and Healthcare:** Disruptive innovation opportunity: Combine technology and community engagement to improve access to quality education and healthcare services in resource-constrained areas. ## Related on Trend Hunter - [Charity Contest Campaigns](https://www.trendhunter.com/trends/charity-contest.md) - [Sustainably Handcrafted Bag Initiatives](https://www.trendhunter.com/trends/the-tote-of-hope.md) - [3D-Printed Community Centers](https://www.trendhunter.com/trends/hope-village.md) - [Displaced Families Initiatives](https://www.trendhunter.com/trends/hope-foundation.md) - [Child-Specific Peer Donation Networks](https://www.trendhunter.com/trends/lets-match-mums.md) - [Children-Supporting Trust Initiatives](https://www.trendhunter.com/trends/children-who-trust-again.md) - [Charity Health-Tech Apps](https://www.trendhunter.com/trends/helpster-charity.md) - [Social Good Brand Practices](https://www.trendhunter.com/trends/dignity-coconuts.md) - [Empowerment-Focused Holiday Campaigns](https://www.trendhunter.com/trends/olivela.md)