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# Male Slumber Parties
‘Josh & Ash' in Dazed & Confused

By Ayman | Published 2008-11-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/male-slumber-parties-josh-ash-dazed-confused
References: [fashiontography.blogspot](http://fashiontography.blogspot.com/2008/11/josh-ash-are-dazed-confused-by-brett.html) & [nicolaformichetti.blogspot](http://nicolaformichetti.blogspot.com/2008/11/dazed-confused-dec-08-brett-lloyd.html)

Who says only girls can have [slumber parties](https://www.trendhunter.com/trends/family-pyjama-collection)? The new December 2008 issue of Dazed & Confused magazine shows us that [guys can have fun](https://www.trendhunter.com/trends/tough-guys-soft-sweaters) sleepover parties too, and even play dress up.

The ‘Josh & Ash’ editorial, by photographer Brett Lloyd, captures models Ash Stymest and Josh Beech in a [unique and crazy fashion](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam) by Nicola Formichetti, with tons of jewelry and sparkling accessories, including a pimped out gun.

What I really like about the editorial is the unique processing of some of the images, like the assembly of various different shots to create a single picture (image 3 in the gallery, for example, is made of at least three different shots). This technique adds an extra playful twist to a shoot that is already fascinating and fun.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 83% | Activity: 72% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Key Themes Behind This Trend

- **Male Slumber Party Fashion:** Opportunities for fashion companies to create new lines of clothing and accessories for men's slumber parties.
- **Playful Photography Processing:** Potential for photographers and editors to experiment with playful techniques like image assembly and multiple exposures.
- **Male-centric Sleepover Culture:** Opportunities for companies to create and market male-centric sleepover experiences and activities.

### Where This Applies

- **Fashion:** The fashion industry can capitalize on the trend of male slumber parties by creating specific clothing, accessories, and styles.
- **Photography:** Photographers and editors can experiment with playful image processing techniques with a focus on male slumber parties as a subject.
- **Event Planning:** Companies can create and market male-centric sleepover experiences and activities for an untapped target audience.

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