# Stark Sportswear Editorials Male Caloc Don's an All-White Wardrobe for Schon! Magazine's Exclusive By Jana Pijak | Published 2014-08-14 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/male-caloc References: [malemodelscene.net](http://www.malemodelscene.net/editorial/male-caloc-franck-glenisson-schon-magazine/) & [franckglenisson](http://www.franckglenisson.com) Schon! Magazine's latest issue features a striking editorial that stars model Male Caloc. The fresh face is captured by photographer Franck Glenisson's lens while posing in an [all-white wardrobe](https://www.trendhunter.com/trends/house-of-hellmanns) that embodies a vanguard and elegant air. Lensed in studio, Schön! Magazine's latest editorial exclusive enlists the edgy model-who is currently represented by THE FACE agency in Paris-to don the season's hottest streetwear looks. The ensembles are showcased in a palette of stark, white hues and are both [edgy and sophisticated](https://www.trendhunter.com/trends/day-3-capsule-2) in their aesthetic. Styling for this fashion story is courtesy of Laetitia Kandolo who dresses Male Caloc in a range of [lightweight knits, structured suits](https://www.trendhunter.com/trends/galilee-by-sea) and perforated hoodies. The garment are a fresh translation of essential basics one would have in their existing wardrobe. ## Trend Insights (Trend Hunter) - Score: 2.9/10 - Popularity: 49% | Activity: 30% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### What Makes This Trend Stand Out - **Streetwear:** Disruptive innovation opportunities in the streetwear industry include sustainable materials and inclusive sizing. - **Minimalism:** Disruptive innovation opportunities in the minimalism trend include streamlined production processes and multifunctional designs. - **Monochromatic:** Disruptive innovation opportunities in the monochromatic trend include color-changing fabrics and smart textiles. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunities in the fashion industry include AR/VR experiences and personalized online shopping. - **Retail:** Disruptive innovation opportunities in the retail industry include cashier-less stores and frictionless payments. - **Textile:** Disruptive innovation opportunities in the textile industry include eco-friendly materials and advanced manufacturing techniques. ## Related on Trend Hunter - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Sophisticated Menswear Runway Shows](https://www.trendhunter.com/trends/gucci-men.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Celebrity-Backed Luxury Menswear Campaigns](https://www.trendhunter.com/trends/luxury-menswear-campaign.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Minimalist Gallery Runways](https://www.trendhunter.com/trends/saint-laurent-springsummer-2024.md) - [Avant-Garde Street Capsules](https://www.trendhunter.com/trends/day-3-capsule-2.md) - [Minimal Tailored Fall Fashion](https://www.trendhunter.com/trends/galilee-by-sea.md)