# High School Comedy-Themed Cases Spectrum's 'Mean Girls' Makeup Carries Feature Iconic Lines By Riley von Niessen | Published 2017-12-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/makeup-carriers References: [popsugar](https://www.popsugar.com/beauty/Spectrum-Mean-Girls-Collection-Lashes-Makeup-Holders-44341619) & [spectrumcollections](https://www.spectrumcollections.com/?skjfn) Spectrum, a vegan and cruelty-free makeup accessories brand that hand-finishes all of its products, recently extended its selection of 'Mean Girls'-themed goods with the addition of pink makeup carriers that feature some of the film's most iconic lines. Prior to the release of its makeup carriers, the brand launched a series of 10 brushes that come packed in a case that's made to look like the gossip-filled "Burn Book" that's depicted in Mean Girls. The makeup carriers are a lighter hue of pink than the brushes and the case they come in, however the darker accents on them make for a cohesive aesthetic. Two of the makeup carriers are meant to hold brushes and cosmetics on a vanity, while the third is ideal for those who travel, with the zippered case functioning as a secure storage alternative. In addition to the makeup cases, Spectrum offers four sets of [fake eyelashes](https://www.trendhunter.com/trends/kiss-x-the-summer-i-turned-pretty). ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 13% | Activity: 31% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Why This Trend Is Growing - **High School Comedy-themed Products:** Opportunity for brands to create fun and nostalgic products inspired by iconic high school comedies like 'Mean Girls'. - **Vegan and Cruelty-free Makeup Accessories:** Growing demand for makeup accessories that are ethically made and not tested on animals, presenting an opportunity for brands to cater to this market. - **Movie-inspired Makeup Collections:** Rise in popularity of makeup collections based on iconic movies, allowing brands to tap into the nostalgic and fandom market. ### Industries Being Reshaped - **Makeup Accessories:** Brands can innovate and create unique makeup tools and accessories that provide a seamless and enjoyable makeup application experience. - **Beauty and Cosmetics:** Opportunity for beauty brands to expand their product offerings by creating movie-themed makeup collections that resonate with consumers. - **Travel and Lifestyle:** Brands can develop travel-friendly makeup storage solutions that provide convenience and organization for those who are constantly on the go. ## Related on Trend Hunter - [Comedy Horror Cosmetics](https://www.trendhunter.com/trends/nyx-cosmetics-x-wednesday.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [90s-Style Cosmetic Cases](https://www.trendhunter.com/trends/elf-cosmetics-x-caboodles.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Collaborative Travel Beauty Bags](https://www.trendhunter.com/trends/rare-beauty-x-beis-beauty.md) - [Spooky Film-Celebrating Cases](https://www.trendhunter.com/trends/velvet-caviar-1.md) - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md) - [Collaborative Musical-Film Tech Accessories](https://www.trendhunter.com/trends/wicked-x-casetify.md) - [Versatile Vibrantly Packaged Cosmetics](https://www.trendhunter.com/trends/polite-society-1.md)