# Emerging Maker Awards The Up and Comers Small Makers Awards Supports Local Businesses By Laura McQuarrie | Published 2020-12-10 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/makers-awards References: [prnewswire](https://www.prnewswire.com/news-releases/foxtrot-market-announces-inaugural-up-and-comers-small-makers-awards-a-search-for-the-next-great-brands-301189703.html) & [foxtrotco](http://www.foxtrotco.com/upandcomers) During a time when local businesses need more extra support, [Foxtrot](https://www.trendhunter.com/trends/foxtrot-1) is launching the inaugural [Up and Comers Small Makers Awards](https://www.trendhunter.com/trends/zero-proof-choice-awards) to highlight some of the most creative makers in food, beverage, wellness, self-care and beyond. The awards is designed to help up-and-coming makers showcase their products and get their name out there, especially as it's a tough time to reach new audiences with limitations to in-store shopping across the country. As Mike LaVitola, CEO and co-founder of Foxtrot, says: "Through the awards program, our hope is that [small business owners](https://www.trendhunter.com/trends/the-founders-program) will gain the tools they need to take their operations to the next level, while also giving our customers new brands to discover." Image Credit: Foxtrot ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 70% | Activity: 72% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What Makes This Trend Stand Out - **Small Makers:** Recognition and support for emerging makers and local businesses create opportunities for consumer discovery. - **Online Marketplace:** Limited in-store shopping has given rise to online marketplaces as a crucial avenue for makers to sell and showcase their products. - **Promoting Creativity:** Recognition and reward programs promote creativity, encouraging makers to invent and innovate while keeping up with and meeting consumer demand. ### Sectors Adopting This - **Food & Beverage:** The food and beverage industry stands to benefit from recognition and support programs, as consumers continue to demand local, high-quality products. - **Wellness & Self-care:** The wellness and self-care industry is ripe for innovation, and emerging makers in this industry need support in order to thrive and meet consumers' evolving expectations. - **Online Retail:** As online marketplaces become more crucial, the online retail industry is poised for growth as a way for makers to reach a wider audience and connect with consumers. ## Related on Trend Hunter - [CPG-Startup Supporting Campaigns](https://www.trendhunter.com/trends/the-pop-up-grocer-fund.md) - [Branded Small Business Contests](https://www.trendhunter.com/trends/boost-my-biz-contest.md) - [Canadian Entrepreneur-Focused Marketplaces](https://www.trendhunter.com/trends/canadian-entrepreneur.md) - [Small Business Support Initiatives](https://www.trendhunter.com/trends/mastercard-x-pier-five-small-business-fund.md) - [Inclusive Coffee Distributors](https://www.trendhunter.com/trends/foxtrot-1.md) - [Purpose-Led Emerging Brands Initiatives](https://www.trendhunter.com/trends/brands-with-heart.md) - [Entrepreneur-Supporting Programs](https://www.trendhunter.com/trends/doordash-accelerator.md) - [Elevated Custom Retailer Gummies](https://www.trendhunter.com/trends/foxtrot-gummy-mixes.md) - [Young Innovator-Honoring Award Initiatives](https://www.trendhunter.com/trends/becoming-aces.md)