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# Empowering Phone Cases
These Make My Case Competition Winners Inspire Girls to Rise

By Laura McQuarrie | Published 2019-10-17 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/make-my-case
References: [prnewswire](https://www.prnewswire.com/news-releases/built-by-girls-speck-and-verizon-unveil-winning-designs-from-make-my-case-competition-300936988.html) & [VZW](http://www.VZW.com/speck)

BUILT BY GIRLS, Speck and Verizon recently announced the winning designs from the Make My Case competition, which called for visionary artwork submissions by young women and non-binary students. The minimalist design created by Li reminds people of their own power to claim their place in society. The [limited-edition designs](https://www.trendhunter.com/trends/casetify-martina-calvi-collection) by Dyllen Nellis and Shannon Li will be appearing on [Speck's Presidio Inked line](https://www.trendhunter.com/trends/iphone-17-cases) and will be exclusively available for purchase in Verizon stores.

The [colorful and creative phone case designs](https://www.trendhunter.com/trends/valentines-day-phone-cases) are all about celebrating themes like sisterhood, diversity and empowerment, as well as championing BUILT BY GIRLS' mission to fuel the next generation of inspiring young leaders by providing high school and college students access to guidance, events and resources to support their future.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 96% | Activity: 96% | Freshness: 9%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Key Themes Behind This Trend

- **Minimalist Phone Case Designs:** Opportunity to disrupt the phone case industry by offering simple and sleek designs that appeal to a wide range of customers.
- **Artistic Collaborations:** Potential for disrupting the fashion and accessories industry through partnerships with artists to create unique and limited-edition products.
- **Empowerment-driven Products:** Opportunity to disrupt the consumer goods market by developing products that promote empowerment, diversity, and social impact.

### Where This Applies

- **Phone Case Industry:** Opportunity for disruptive innovation by incorporating visionary artwork and inclusive designs into phone case products.
- **Fashion and Accessories Industry:** Disruptive opportunity by collaborating with artists to create exclusive and artistic phone case designs that cater to fashion-conscious consumers.
- **Consumer Goods Market:** Potential for disrupting the market by offering empowering products that align with consumers' values and aspirations.

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