# Undressed Headwear Lookbooks The Maison Michel Autumn/Winter 2011 Campaign With Sasha Pivovarova By Marissa Brassfield | Published 2011-07-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/maison-michel-autumn-winter-2011 References: [designscene.net](http://www.designscene.net/2011/07/sasha-pivovarova-clemence-posy-maison-michel-autumn-winter-2011.html) & [michel-paris](http://michel-paris.com/) Top model Sasha Pivovarova and Clemence Posy are the faces of the Maison Michel Autumn/Winter lookbook. The photo shoot for the campaign features a stunning array of runway-ready headwear that ranges from intricate lacework veils and headbands to seductive yet understated floppy beach hats. An air of eccentricity also runs through the Maison Michel Autumn/Winter lookbook. A floppy Stetson hat, for example, gets an all-over feather treatment in one image, while in another, studded and spiked strips encircle the model's head like ballistic barrettes. My favorite piece from the collection is the sequined cat-ear hat in the first image, which is made even more adorable with a bow and spots. Since this is a winter collection, I'd be remiss to omit the luxurious earmuffs in the Maison Michel collection. The furry earwarmers are set off with a round pearl bracelet applique and a crisp black-and-white colorway. ## Trend Insights (Trend Hunter) - Score: 6.5/10 - Popularity: 91% | Activity: 95% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### What Makes This Trend Stand Out - **Runway-ready Headwear:** Disruptive innovation opportunity: Develop innovative and cutting-edge headwear designs for high-end fashion shows and events. - **Eccentric Winter Accessories:** Disruptive innovation opportunity: Create unique and unconventional winter accessories that combine luxury and eccentricity. - **Luxurious Earmuffs:** Disruptive innovation opportunity: Design elegant and stylish earmuffs with luxurious embellishments and unique color combinations. ### Sectors Adopting This - **Fashion:** Disruptive innovation opportunity: Integrate technology into fashion accessories to create interactive and customizable pieces. - **Retail:** Disruptive innovation opportunity: Develop a curated online platform for high-end headwear and accessories, offering personalized styling recommendations. - **Entertainment:** Disruptive innovation opportunity: Collaborate with costume designers for films and theater productions to create avant-garde headwear that pushes boundaries. ## Related on Trend Hunter - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Seasonal Fashion Collections](https://www.trendhunter.com/trends/siegelman-stable-1.md) - [Holiday-Inspired Evening Wear Campaigns](https://www.trendhunter.com/trends/mcqueen-holiday-2025.md) - [Collaborative Headwear Capsules](https://www.trendhunter.com/trends/kiko-kostadinov-and-new-era.md) - [Transitional Wardrobe Range](https://www.trendhunter.com/trends/mm6-maison-margiela-prefall.md) - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Contemporary Femininity Fashion Campaigns](https://www.trendhunter.com/trends/contemporary-femininity.md)