# Artisanal Gelato Frozen Treats The Magnum Signature Range Has Two Flavor Options By Michael Hemsworth | Published 2026-01-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/magnum-signature References: [foodbev](https://www.foodbev.com/news/magnum-launches-premium-pistachio-and-peach-ice-cream-sticks) & [magnumicecream](https://www.magnumicecream.com/uk/home.html)  The [Magnum Signature](https://www.trendhunter.com/trends/magnum-utopia-ice-cream) range has been launched by the brand in the UK as a series of stick-style ice cream treats that incorporate an artisanal taste and texture without losing sight of convenience. The treats start off with a gelato core that's covered with the brand's signature cracking chocolate coating on the exterior for a truly textural dessert experience. The treats come in two flavors including La Pistache and La Pêche to work well for different flavor preferences. La Pistache features [salted pistachio pieces](https://www.trendhunter.com/trends/salted-pistachio-cheesecake) that have been caramelized and infused into pistachio gelato, while La Pêche has a peach gelato with a peach-flavored shell. The Magnum Signature range is launching with individual sticks and in three-serving multipacks. ## Trend Insights (Trend Hunter) - Score: 4.0/10 - Popularity: 32% | Activity: 28% | Freshness: 61% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Artisanal Flavor Pairing:** Unique combinations like salted caramelized pistachio and peach-flavored shells cater to evolving consumer preferences for sophisticated taste experiences. - **Textural Dessert Innovation:** The addition of a cracking chocolate coating elevates the sensory appeal of gelato treats, creating opportunities for multi-layered dessert creations. - **Single-serve Gourmet Options:** Offering artisanal quality in convenient stick-style formats addresses the demand for premium treats that fit on-the-go lifestyles. ### Who This Affects Most - **Gourmet Frozen Desserts:** Artisanal gelato offerings diversify the frozen desserts market by blending premium flavors with artisan craftsmanship. - **Specialty Snacks:** The evolving palette for stick-style artisanal confectioneries taps into the sector of high-quality, novel snack options. - **Luxury Food Packaging:** Presenting gelato treats in sophisticated multipack formats adds a new dimension to luxury food presentation and convenience. ## Related on Trend Hunter - [Sound-Focused Ice Cream Ads](https://www.trendhunter.com/trends/magnum-ice-cream-ads.md) - [Pie-Inspired Ice Creams](https://www.trendhunter.com/trends/the-summer-pie-series.md) - [Ice Cream-Honoring Chocolate Truffles](https://www.trendhunter.com/trends/neapolitan-ice-cream-truffles.md) - [Baking-Inspired Gelatos](https://www.trendhunter.com/trends/talenti-gelato-sorbetto.md) - [Artisanal Chef Ice Creams](https://www.trendhunter.com/trends/ottolenghi-ice-cream.md) - [Ice Cream-Branded ASMR Studios](https://www.trendhunter.com/trends/asmr-studio.md) - [Pistachio-Packed Gelatos](https://www.trendhunter.com/trends/italian-pistachio-fior-di-latte-gelato.md) - [Dual-Flavor Dubai-Style Gelatos](https://www.trendhunter.com/trends/dubaistyle-chocolate-gelato.md) - [Authentic Italian Gelatos](https://www.trendhunter.com/trends/sammontana-gelati-allitaliana.md)